Tuesday June 25, 2019
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YouTube Set to Expand Ties with Ticketing Providers

“We’re excited to keep the momentum going as we add new artists and venues of all sizes to our list in North America and expand these partnerships globally in the future,” YouTube said

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YouTube. Pixabay

After covering more than 90 per cent of the US ticketing market, YouTube now appears set to expand these partnerships globally to help artists engage directly with fans and sell tickets for upcoming tours.

To allow fans the option of quickly purchasing tickets to upcoming shows across the US, the video-sharing platform on Tuesday announced a deal with ticketing provider AXS.

Fans watching videos from YouTube Official Artist Channels will now see listings from AXS events included on the video page.

They can simply click on the “tickets” button on YouTube and purchase tickets to their most desired events directly from AXS.

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The YouTube Music app is displayed on a mobile phone in Los Angeles. VOA

“Partnering with AXS, the second-largest ticket provider in North America and partner to iconic music venues like Red Rocks and Forest Hills, marks a major expansion for YouTube in terms of artist reach and show availability,” YouTube said in a blog post.

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“Combined with our existing partnerships with Eventbrite and Ticketmaster, YouTube now covers more than 90 per cent of the US ticketing market,” it added.

“We’re excited to keep the momentum going as we add new artists and venues of all sizes to our list in North America and expand these partnerships globally in the future,” YouTube said. (IANS)

Next Story

YouTube Experimenting with Hiding Comments on Videos in India

For now, it remains unclear if YouTube would expand the experiment from Android to iOS or not

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YouTube, Google, google services
The YouTube Music app is displayed on a mobile phone in Los Angeles. VOA

In a bid to curb the spread of hateful and racist comments on its platform, Google-owned YouTube is experimenting with hiding comments on videos by default and the test has gone live in India.

The new feature, being experimented on Android for now, hides the comments that are displayed below the video unless a viewer taps the “Comments” button.

“We are testing a few different options on how to display comments on the watch page. This is one of many small experiments we run all the time on YouTube and we’ll consider rolling features out more broadly based on feedback on these experiments,” a YouTube spokesperson told IANS on Friday.

Even though the test feature is on by default currently, creators have the choice of turning the feature off which would traditionally display comments under their videos like the usual format.

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FILE – Silhouettes are seen in front of a Youtube logo, in this picture illustration taken in Zenica, Oct. 29, 2014. VOA

For now, it remains unclear if YouTube would expand the experiment from Android to iOS or not.

For those who visit YouTube for videos and not to comment could easily keep themselves out of any hate, misinformation, toxicity or controversy that may have come up in the “Comments” section.

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In February, YouTube announced that it would no longer recommend videos that “come close” to violating its community guidelines, such as conspiracy or medically inaccurate videos like those claiming the earth is flat or making false claims about historic events.

In a similar attempt and to channelise user-focus on sharing and viewing better and sensible content on its platform, Facebook-owned photo-messaging app Instagram is also planning on hiding the ‘Like’ counts for posts on its app. (IANS)