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YouTube Gives Its Content Creators A Chance To Monetize Their Content

Earlier in January, YouTube had fixed a time limit for advertisements to 20 seconds.

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More non-skippable ads coming to YouTube. Pixabay
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Google-owned YouTube is expanding the concept of non-skippable advertisements on its platform for the creators to monetise their content and earn more revenue.

The change will begin rolling out from next week and eligible creators will get a notification in their dashboard, company officials said in a video uploaded on YouTube’s Creator Insider channel, late on Friday.

Creators would also get an option to turn on non-skippable ads for already existing videos on their channels.

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The content-sharing platform is also adding a tool, thus, allowing creators to add or remove non-skippable advertisements in bulk. Pixabay

The content-sharing platform is also adding a tool, thus, allowing creators to add or remove non-skippable advertisements in bulk on multiple videos to analyse for themselves whether or not this new feature is engaging audiences and extracting revenue flow.

Also Read: Video- Social Media and Risks Associated with it

The new feature would reach all creators who are part of the “YouTube Partner Programme” who monetise their content on the platform.

Earlier in January, the company had fixed a time limit for advertisements to 20 seconds. (IANS)

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Facebook Hires A Human Rights Director Ahead Of Facing Criticism

The new role will include working with product teams to ensure that the company is a positive force for human rights and apply the lessons learnt from investigations.

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Facebook announces hiring of human rights director. Pixabay

 Facing human rights violation allegations over the misuse of its platform by the Myanmar government to fuel atrocities against the Rohingya Muslim minority, social networking giant Facebook has announced the hiring of a human rights policy director.

The social media firm’s new director would help promote peace, human freedoms and build strong communities while simultaneously crack down those who “enable harm, stifle expression and undermine human rights”, the networking giant said in a post on its website on Saturday.

“We are looking for a Director of Human Rights Policy to coordinate our company-wide effort to address human rights abuses, including by both state and non-state actors,” it added.

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Facebook’s CEO Mark Zuckerberg. VOA

Six organisations, including the UN, have blasted the site for taking over a year to respond to misinformation that helped fuel the “genocide” of Rohingya in Myanmar, the Engadget reported.

According to Facebook, the new role will include working with product teams to ensure that the company is a positive force for human rights and apply the lessons learnt from investigations.

The person would represent Facebook with key stakeholders in civil society, government, international institutions and industry.

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A Facebook start page is shown on a smartphone in Surfside, Florida. Aug. 21, 2018. The social media giant Facebook said late Wednesday Aug. 22, 2018, it has banned a quiz app for refusing to be audited and concerns that data on as many as 4 million users was misused, after it found user information was shared with researchers and companies. VOA

He or she will also need to craft policies to counteract bad actors and ensure that Facebook continues to operate its platforms consistent with human rights principles, the post noted.

Also Read: Social Media Analytics Tools Are a Must For Modern Businesses

The future director should have over 12 years of experience in public policy, human rights, conflict prevention, freedom of expression and technology.

He or she must also have an advanced degree in public policy, foreign relations or law degree, the post said. (IANS)