Monday July 23, 2018
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YouTube to Invest $25mn in Countering Fake News

The "Top News" and "Breaking News" features have been launched in 17 countries, including in India

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YouTube has built a new feature that enables it to deliver relevant information in YouTube Studio. Pixabay
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Google-owned video-sharing platform YouTube has announced it will invest $25 million to fight fake news — especially for the urgent coverage of breaking news — on its platform for over 1.8 billion monthly active users.

The investment will be part of the Google News Initiative (GNI), first introduced in March by the tech giant, to help the media and to deal with fake news.

“We’re establishing a working group with news organisations and experts from around the world to help us develop new product features, improve the news experience on YouTube and tackle emerging challenges,” said Neal Mohan, Chief Product Officer ay YouTube, in a blog post late on Monday.

“News organisations including Vox Media, Jovem Pan and India Today are early members of the working group. We’re looking forward to having more join as we convene the group in the coming weeks,” added Robert Kyncl, Chief Business Officer.

Beginning in the coming weeks, when YouTube users in the US search for videos on breaking news, they will see short excerpts of the news as well as the links to different media.

In addition, YouTube will provide links to Wikipedia or the Encyclopedia Britannica with controversial videos or conspiratorial issues such as the Moon landing.

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YouTube App on a smartphone. Pixabay

“We remain committed to working with the journalism community to build a more sustainable video ecosystem for news organisations,” the post read.

To make it easier to find quality news, YouTube has launched “Top News” shelf that highlights videos from news sources in search results.

When a breaking news event happens, another new feature called “Breaking News” shelf will highlight videos from news organisations about that event directly on the YouTube homepage.

Also Read: IGTV is Instagram’s Answer to YouTube

The “Top News” and “Breaking News” features have been launched in 17 countries, including in India.

Mohan and Kyncl admitted that “there is a lot of work to do”, but underlined that they will try to “provide a better experience to users who come to YouTube every day to learn more about what is happening in the world from a diversity of sources”.

“We will provide funding across approximately 20 global markets to support news organisations in building sustainable video operations,” the blog post added. (IANS)

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With 1.9bn Users, YouTube Streams 180mn Hours to TV Screens Daily

YouTube's monthly user base has touched 225 million in India, reaches 80 per cent of the Internet population

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YouTube
YouTube has built a new feature that enables it to deliver relevant information in YouTube Studio. Pixabay

Over 1.9 billion users are logging into Google-owned YouTube each month and on average, users now watch over 180 million hours of YouTube on TV screens every day, YouTube CEO Susan Wojcicki has said.

“Our overall interactions, such as likes, comments and chats, grew by more than 60 per cent year over year. More and more creators are building their businesses and discovering that they can shape the global conversation with just a phone and an Internet connection,” Wojcicki said in a mid-year update over the weekend.

“We made a conscious effort to respond on social media, and we answered 600 per cent more tweets through our official handles (@TeamYouTube, @YTCreators and @YouTube) in 2018 than in 2017 and grew our reach by 30 per cent,” Wojcicki informed.

YouTube has built a new feature that enables it to deliver relevant information in YouTube Studio (formerly known as Creator Studio).

“In February, we began testing a new dashboard with a small group of creators. The dashboard, which was launched for all English channels, will soon be available in an additional 76 languages in the next two weeks,” she noted.

When it comes to channel membership, viewers pay a monthly recurring fee of $4.99 to get unique badges, new emojis, Members-only posts in the Community tab, and access to unique custom perks offered by creators.

“We worked with a small group of creators to develop this service and are expanding it to eligible channels with more than 100,000 subscribers and even more creators in the coming months,” the YouTube CEO said.

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YouTube on a smartphone device. Pixabay

Every day, over 60 million users click into or engage with YouTube Community posts.

“Livestreaming continues to be an area of growth for creators, with watchtime of livestreams increasing by 10X over the last three years,” Wojcicki added.

With the increasing penetration of smartphones, data becoming affordable and ever-growing availability of content, 80 per cent of internet users across all age-groups in the country are accessing YouTube, Google India said on Friday.

YouTube’s monthly user base has touched 225 million in India, reaches 80 per cent of the Internet population.

Also Read: YouTube to Invest $25mn in Countering Fake News

The platform recently announced a “Copyright Match” tool, which uses the matching power of Content ID to help creators find copies of content when it’s been uploaded by other channels.

With this tool, after a new video is uploaded, YouTube would run a scan to see if there is any other video that resembles the uploaded video very much or is the same and if there is a “match”, it would appear on the “matches” tab.

“We’ve been testing this tool with a thousand creators over the last year to tailor it to your specific needs and is a great complement to the range of copyright tools we provide,” Wojcicki said. (IANS)