Monday December 9, 2019
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Zomato Delivery Executives in Bengaluru, Mumbai Protest as Company Claims Efficiency

According to Zomato executives, their incentives have been reduced while the company has increased the travel distance to make them eligible to earn bonus points

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Zomato NRAI
Zomato in a smartphone device. Pixabay

As thousands of Zomato delivery executives in Bengaluru and Mumbai protested against the revised rate cards, the online food aggregator on Monday said that reduced average delivery time (less than 30 minutes) has enabled its delivery partners to perform more deliveries in the same amount of time.

In Bengaluru, the remuneration per delivery has been reduced to Rs 30 from Rs 40.

“Different metrics such as base pay, user satisfaction, delivery touchpoints and minimum guarantee etc. help us appreciate our delivery partners in accordance with their efforts,” a Zomato spokesperson said in a statement.

“Reduced average delivery time and increased system efficiency have enabled our delivery partners to perform more deliveries in the same amount of time,” the spokesperson added.

The food delivery platform on September 7 said that it has laid off 541 people — 10 per cent of the company’s strength — across customer, merchant and delivery partner support teams.

zomato, NRAI
Founded in 1982, the NRAI represents the interests of over 5 lakh restaurants. Pixabay

The reason behind the move is an improved Zomato platform with Artificial Intelligence (AI)-driven bots and automation in resolving customer queries that has led to an overall reduction in direct order-related support queries, the company had said.

“We regret the inconvenience caused to our users and are continuously working to resume our services in the affected areas,” said Zomato.

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According to Zomato executives, their incentives have been reduced while the company has increased the travel distance to make them eligible to earn bonus points.

The company, which is at the loggerheads with the National Restaurant Association of India (NRAI) over deep discounts in its fine-dining Gold programme, claimed it has improved the speed of service resolution and now only 7.5 per cent of its orders need support (down from 15 per cent in March). (IANS)

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Zomato Aims to Serve 20 Crore People in India

Out of the total delivery partner network in non-metro cities, 20 per cent are on bicycles

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restaurant
Some restaurants reportedly delisted themselves from "platforms such as Zomato Gold, EazyDiner, Dineout's Gourmet Passport, Nearbuy, MagicPin among others. Pixabay

Zomato Founder and CEO Deepinder Goyal on Tuesday said the online food delivery platform aims to serve 20 crore people in India over the next few years who will order food at least five times a month.

Admitting that his thoughts may be “labelled as stupid for saying out loud,” Goyal said that out of the 20 crore future Zomato users, nearly 2 crore will order food once a day, 24X7.

“These 20 crore people (and in some time, many more than that) are the real India. And that India is coming of age. Domestic consumption in India is what it is – and it is going to grow as it is,” Goyal said in a blog post.

Zomato is delivering 1.3 million orders a day from 150,000 restaurants across India at more than 10 orders per restaurant per day.

Stressing upon Cloud kitchens, Goyal said the food aggregator platform is committed to develop cloud kitchens to bridge the supply gap.

“I want to re-emphasise that we will never compete with our restaurateur partners – we will only build the kitchens – but they will be operated by restaurant brands,” said Goyal.

Zomato’s kitchens are operational in 50 cities across India, with 110 kitchen hubs (either completed or under construction). In total, there are 663 kitchen units and kiosks.

Zomato NRAI
Zomato in a smartphone device. Pixabay

Zomato’s revenue for the first half of the financial year 2019-20 saw a massive three-fold jump – from $63 million in the same period in 2018-2019 to $205 million.

The Zomato CEO also touched upon how the company is helping users understand what food delivery means and how they can use the Zomato app for their family in over 400 cities in India.

Zomato is currently present in 556 cities.

Trivandrum was Zomato’s 50th city in November 2018 and Leh was the 500th in July this year.

Also Read: Bengaluru, Most Conscious City When it Comes to Buying Eco-Friendly and Sustainable Products

Zomato is also uninterruptedly active in 10 cities (Guwahati, Nagaon, Jorhat, Agartala, Silchar, Dibrugarh, Tezpur, Shillong, Tinsukia and Aizawl) in the North East region.

“Tier 3 and 4 cities now contribute 35 per cent of the monthly order volume. These cities are relatively small but are growing at a frenetic pace,” said Goyal.

Out of the total delivery partner network in non-metro cities, 20 per cent are on bicycles. (IANS)