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The data chart had a disclaimer, saying that "Poco data included in Xiaomi's share"

Fastest-growing smartphone brand realme tweeted a creative on Friday that showed India data for the month of October from a leading global research firm, where Xiaomi's smartphone market share has been clubbed with its independent brand Poco to take the brand to the top position.

In the tweet, realme revealed Counterpoint Research's monthly mobile tracker data that showed Xiaomi at the top slot with 20 per cent market share in October (with its independent brand Poco's share included) while showing realme at the second spot with 18 per cent share.

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"We are not yet India's number one smartphone brand. According to Counterpoint, #realme was ranked second in October of this year. This is how we #DareToLeap and accomplish our goals!" While sharing the creativity, realme India tweeted.

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Chinese smartphone brand Xiaomi has maintained No 1 position in smartphone shipments in India for 16 consecutive quarters, the company has announced.

Chinese smartphone brand Xiaomi has maintained No 1 position in smartphone shipments in India for 16 consecutive quarters, the company has announced. Xiaomi maintained its lead in the third quarter (Q3) in India this year, shipping 11.2 million units for a 24 per cent share. According to the company, its revenue from overseas markets reached 40.9 billion Yuan during the third quarter of 2021, accounting for 52.4 per cent of total revenue.

"Despite the global shortage of key components, Xiaomi solidified its market position by optimising global market resource allocation and reinforcing its channels in accordance with local market conditions," the company said while announcing its Q3 results late on Tuesday. According to Canalys, Xiaomi's market share of smartphone shipments in the third quarter ranked No 1 in 11 countries and regions and among the top five in 59 countries and regions globally.

In the third quarter of 2021, despite the global shortage of key components, the Group's global smartphone shipments still reached 43.9 million. "For many of its new smartphones launched this year, over half of the users are new Xiaomi users. Xiaomi introduced the brand-new Xiaomi Civi Series in September 2021 and was well received by users," it informed. Overall, in the third quarter of 2021, Xiaomi's total revenue amounted to 78.1 billion Yuan, representing an increase of 8.2 per cent year-over-year.

Meanwhile, Xiaomi's global MIUI 30-day active user base has exceeded 500 million as of November 22. "During the third quarter of 2021, we continue to strengthen our core 'Smartphone × AIoT' strategy and advance in the premium smartphone market. We ranked 1st in terms of smartphone shipments in 11 countries and regions," said Xiaomi Corporation. (IANS/ MBI)


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Photo by Brian Kostiuk on Unsplash

Traditional players are very strong in the consumer laptop market.

By Md Waquar Haider

When popular smartphone brands like Xiaomi and realme entered the laptop market in India last year, they were expected to shake the existing giants, specifically under the Rs 50,000 category. However, chip shortage and supply crunch have somewhat dented their plans to make a significant mark to date. According to industry experts, the issue with smartphone makers entering the laptop category is two-fold. The first one is a massive supply crunch in the laptop component market and only big brands are able to get volume and supplies.

The other factor is that the traditional players are very strong in the consumer laptop market. Top 3 players control more than 70 per cent of the market and strong portfolio, distribution, and channel reach as well as brand marketing has helped them massively. "New brands can surely make a dent in the consumer laptop market but are challenged by supply issues right now. Watch out for them in 2022 as and when supply situation eases up," Navkendar Singh, Research Director, Client Devices & IPDS, IDC India told IANS.

Dominated by HP Inc, Lenovo and Dell, the traditional PC market (inclusive of desktops, notebooks, and workstations) in India continued to be robust as the shipments grew by 50.5 per cent year-over-year (YoY) in the second quarter (Q2), according to IDC. Notebook PCs continue to hold more than three-fourth share in the overall category and grew 49.9 per cent YoY in 2Q21, reporting a fourth consecutive quarter with over 2 million units. Desktops also indicated a recovery as shipments grew 52.3 per cent YoY after recording the lowest shipments of the decade in 2Q20.

According to Prabhu Ram, Head, Industry Intelligence Group, CMR, driven by the pandemic and the associated accelerated pivot to remote work, learn and unwind culture, PCs have been witnessing heightened demand. "Despite the current supply chain constraints, PCs are here to stay in the new never normal. In the run-up to the festive season, established PC market leaders will continue to leverage their brand salience and gain market share," Ram told IANS.

a computer chip close up According to industry experts, the issue with smartphone makers entering the laptop category is two-fold. | Photo by Manuel on Unsplash

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The third quarter makes for a tough year-on-year compare, due to pent-up demand last year.

As smartphone vendors struggled with supply issues for low-end mobile handsets, the shipments in India fell 5 per cent (on-year) in the third quarter (Q3) this year, a new report showed on Thursday. In Q3 2021 (July-September period), 47.5 million units were shipped and the market was one again led by Xiaomi at 24 per cent share (down 2 per cent from the year-ago quarter), followed by Samsung at 19 per cent (down 1 per cent from the year-ago period) and Vivo at 17 per cent (also down 1 per cent), according to data by market research firm Canalys.

The third quarter makes for a tough year-on-year compare, due to pent-up demand last year. Shipments in Q3 2021 were 47 per cent higher than in Q2 2021, as consumer demand bounced back rapidly owing to the suppression of Covid-19 wave. "From the end of June, a surge in demand has swept India, which is set to persist during the festive season. Smartphone vendors have seized the opportunity to push the older stock into the channel ahead of the holiday period," said analyst Sanyam Chaurasia.

Android Smartphones The third quarter makes for a tough year-on-year compare, due to pent-up demand last year.| Wikimedia Commons

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