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Avaya All Set to Enter Domestic Market in Big Way

We will launch Cloud-based services in India by 2020. It is just a matter of paperwork and legality

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Avavya, Domestic, Market
India is a global innovation hub for Avaya and the company has built a sizeable R&D team in the country. Pixabay

After making India its research and development (R&D) hub, US-based business communication solutions provider Avaya is all set to enter the domestic market in a big way with its Cloud-based offerings.

Avaya provides contact centre solutions for almost every leading BPO in India.

India is a global innovation hub for Avaya and the company has built a sizeable R&D team in the country.

According to Nidal Abou-Ltaif, President, Avaya International, India is an advanced market for the company.

Avavya, Domestic, Market
Avaya provides contact centre solutions for almost every leading BPO in India. Pixabay

“We will launch Cloud-based services in India by 2020. It is just a matter of paperwork and legality. We are ready for the Indian market and will continue to invest here,” Nidal told IANS.

“India is our leading front for R&D and we do provide a lot of solutions to the Business Process Outsourcing (BPO) industry in the country,” he added.

To enhance and simplify communications and collaboration, Avaya has collaborated with Microsoft to bring contact centre services to the Cloud.

The service will be introduced initially in the Gulf region with plans to expand it to other global regions, including India, in the future.

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When asked how 5G will affect the consumer experience services, Nidal said it will have a positive impact.

According to Vishal Agrawal, Managing Director, India and SAARC, Avaya, India remains one of the top 10 markets for the company.

“We have seen customers adopting new technologies. Cloud adoption is picking in India. When it comes to proving digital transformation, we are strongly poised to deliver that,” he told IANS.

Cloud computing has also created thousands of high-end jobs in India, he added.

Avavya, Domestic, Market
According to Nidal Abou-Ltaif, President, Avaya International, India is an advanced market for the company. Pixabay

Avaya’s virtual cloud infrastructure has over 3.6 million cloud seats deployed to date. It is a market leader with 145 million seats worldwide, making it uniquely positioned to help enterprise customers’ transition to the cloud at scale.

There are challenges towards achieving digital transformation, like the requirements of customers that are changing at a rapid pace, while security is the topmost concern.

Ahmed Helmy, Chief Technology Officer at Avaya International, said that security is a multi-faceted discipline that impacts every area of the corporate network.

“We are completely ‘infosec-certified’ and compliant; this is part of our general security assurance for customers and comes following a lot of investment in security and compliance,” Helmy noted.

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“We provide security by design and default in our solutions. Plus, many of our products include features that assist our customers with their compliance requirements,” he explained. (IANS)

Next Story

Launch of 5G Technology may help Smartphone Markets to Flourish Well

The impact of the launch of 5G devices and services will fully reflect in 2020

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Initially, operators providing subsidies on high-cost 5G devices, in order to poach in early users, will help push 5G device shipments. Pixabay

Launch of 5G devices and services, as well as growing demand in emerging markets like India, Russia, Indonesia, will help the global smartphone market return to growth in 2020, says a new forecast by Counterpoint Research.

This is after another year of slow sales in 2019 due to a slowdown in the developed markets due to a longer replacement cycle, increasing sales of refurbished devices, the lack of 5G iPhones, and the US trade ban on Huawei.

“We estimate that smartphone shipments in 2019 will decline by 3 per cent year-on-year (YoY). So far, in 2019, the mobile phone market faced a slowdown as many developed markets have broadly transitioned to 4G networks and smartphones.

“The launch of 5G services in 2019 will bring some relief to OEMs and reduce the quantum of market decline in 2019. However, the impact of the launch of 5G devices and services will fully reflect in 2020,” Shobhit Srivastava, Research Analyst, COunterpoint Research, said in a statement.

The decline in 2019 is attributable to growing average sale price (ASPs) of the premium tier with higher quality hardware, which will continue to increase holding periods.

Initially, operators providing subsidies on high-cost 5G devices, in order to poach in early users, will help push 5G device shipments. The prices of such devices are estimated to decline in 2020 and will further increase the adoption.

5G
Launch of 5G devices and services, as well as growing demand in emerging markets like India, Russia, Indonesia, will help the global smartphone market return to growth in 2020, says a new forecast by Counterpoint Research. Pixabay

“Looking closely at the other factors that hindered smartphone sales in 2019, we see that the untimely ban on Huawei has left a big mark on the global smartphone market. However, Huawei has been aggressively increasing its market share in China to counter the decline in overseas markets,” Srivastava added.

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The Chinese smartphone giant has already shipped over 115 million smartphones in the first half of (H1) 2019, and the push in China will help it post annual growth in 2019, the market research firm estimates. (IANS)