Never miss a story

Get subscribed to our newsletter


×
Facebook unveils new VR headset 'Oculus Quest'. Pixabay

Continuing with its efforts to protect users’ privacy after the Cambridge Analytica scandal, Facebook on Wednesday introduced new privacy updates for its users in Europe as part of the EU’s General Data Protection Regulation (GDPR) that will be effective from May 25.

Apart from seeking inputs from regulators and government officials, privacy experts and designers, Facebook brought together hundreds of employees across product, engineering, legal, policy, design and research teams to finalise new updates.



Facebook was accused of leaking data to Cambridge Analytica earlier this year.

When it comes to ads based on data from partners, like websites and apps that use business tools such as Like button, Facebook will now ask people to review information about this type of advertising and to choose whether or not they want us to use data from partners to show them ads.

“If you’ve chosen to share political, religious and relationship information on your profile, we’ll ask you to choose whether to continue sharing and letting us use this information,” Erin Egan, Vice President and Chief Privacy Officer, Policy at Facebook said in a blog post. “Including this information on your profile is completely optional. We’re making it easier for people to delete it if they no longer want to share it,” added Ashlie Beringer, VP and Deputy General Counsel. Regarding the face recognition technology, Facebook is now giving people in the EU and Canada the choice to turn on face recognition.

Also Read: New algorithm may help locate fake Facebook and Twitter accounts

“Using face recognition is entirely optional for anyone on Facebook,” the post added. “While the substance of our data policy is the same globally, people in the EU will see specific details relevant only to people who live there, like how to contact our Data Protection Officer under GDPR,” Faceboom said.

“As part of our phased approach, people in the rest of the world will be asked to make their choices on a slightly later schedule,” the company added. The EU has asked businesses and service providers globally to comply with GDPR that comes into force from May 25 this year.


Facebook’s CEO also vowed to fight fake news. Pixabay

The EU GDPR has been designed to harmonise data privacy laws across Europe — to protect and empower all EU citizens’ data privacy and to reshape the way organisations across the region approach data privacy. After four years of debate, the GDPR was finally approved by the EU Parliament on April 14, 2016. Organisations that fail to comply with the new regulation will face hefty fines. IANS


Popular

Majority of millennials have become more cautious about their finances as a result of the pandemic. | Unsplash

The 'Millennial Mood Index 2021' (MMI) was released by CASHe, India's AI-driven financial wellness platform with a mission to make financial inclusion possible for all. According to the survey, more than 84 per cent of millennials across the country have increased their wealth-management strategy to prepare for future contingencies while also looking for opportunities for stronger and more sustainable growth in the post-pandemic world. The pan-India survey, conducted among more than 30k customers on CASHe's platform, aimed to capture the impact of the Covid-19 pandemic and how it has altered millennials' everyday behaviour across a variety of topics such as health, travel, shopping, savings & credit appetite, and so on.

Also Read : Co-living preferred housing solution for millennials

Keep Reading Show less

Ranjay Gulati shows the catastrophic blunders leaders unintentionally make. | IANS

A renowned Harvard Business School professor delivers a persuasive reconsideration and defence of purpose as a management ethos, demonstrating the enormous performance advantages and societal benefits that can be realised when businesses get their purpose right.

Too many businesses use purpose, or a reason for existing, as a marketing tool to make themselves feel good and appear good to the public.

Keep Reading Show less
Unsplash

Student demonstrations erupted across Bihar, and a passenger train in Gaya was set ablaze. (Image used for representation only)

In India, on January 26, 2022, thousands of youngsters set fire to empty train carriages. They disrupted rail traffic in order to protest what they claim are irregularities in recruiting by the railway department, which is one of the world's major employers. (VOA/ MBI)


Keep reading... Show less