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Media and entertainment sector likely to grow in 2021. Pixabay

The Indian media and entertainment (M&E) sector is expected to grow by 25 percent in 2021 and is expected to reach Rs 1.73 lakh crore ($23.7 billion), according to a FICCI-EY report. Titled ‘Playing by new rules, the report said that with its current trajectory, the M&E sector in India is expected to reach Rs 2.23 lakh crore ($30.6 billion) by 2023 at a CAGR of 17 percent.

In 2020 while television continued to remain the largest segment, digital media has overtaken print, and online gaming has overtaken a disrupted filmed entertainment segment.


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The Indian media and entertainment sector has de-grown by 24 percent to Rs 1.38 trillion ($19 billion) in 2020. Digital media and online gaming were the only segments that grew in 2020 adding an aggregate of Rs 2,600 crore. Other segments have de-grown by an aggregate of Rs 46,700 billion.

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Dilip Chenoy, Secretary General FICCI, said that though the media and entertainment sector has been largely impacted by the pandemic, the positive news is that the digital subscription has grown by 49 percent and the online gaming industry has grown by 18 percent. He further mentioned that different sectors of the media and entertainment industry will take different times to recover and this makes the report more crucial.

Ashish Pherwani, Partner and Media & Entertainment Leader, EY India, said the M&E sector witnessed a shift in demand patterns as consumers actively sought alternatives and had the time to try new things. (IANS/SP)


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At the recently held Lake Fashion Week X Fashion Design Council of India event which took place in Mumbai, actress Soha Ali Khan was muse for Megha Jain Madaan

At the recently held Lake Fashion Week X Fashion Design Council of India event which took place in Mumbai, actress Soha Ali Khan was muse for Megha Jain Madaan. The festive collection by Madaan for her label Abstract was a luxurious line of creations. Khan dazzled in a sensational, black, will-powered gown with horizontal gold braiding, while the deep olive train added a regal touch. IANSlife caught up with the celebrity on the sideline of the events to discover her take on fashion.

Read Excerpts:

Q: Are you looking forward to on-ground fashion events and the energy that comes with physical shows and appearances?
A: I am I mean, I think that it's been a while that we've all been at home and the livelihood of artisans, designers make-up artist, hairdressers has suffered. Everyone's looking forward to being backed and last but not least me; there's a different energy, of course.

Q: The outfit chosen for you at the show, how does it complement your style?
A: I really think that the outfit complimented my body type because it sort of showed off my arms which are very toned and strong. I've been working on them. So I'm happy that they chose, an off-shoulder outfit. The beautiful train, added length which I require a little bit off. So, I think it was very feminine, and I think the silhouette was a good one for me.

Q: What are your travel essentials?
A: Wetwipes, sanitiser, spare masks and water. I would say a book but I haven't read a book since I've become a mother. I would say iPad, cotton wool for ears, and a lollipop.

Buy less choose well make it last "One should reuse their clothes. You don't need to buy new clothes, all the time." said Soha Ali Khan. | Photo by Edward Howell on Unsplash

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With the baby keeping you busy all day and night, your skincare takes a backseat.

When you become a mother, you tend to forget about your own needs because you are so focused on your child. With the baby keeping you busy all day and night, your skincare takes a backseat. It's not always changes in skin texture and looks post-pregnancy are a bad thing, but not taking care of your skin may lead to acne, melasma, stretch marks, puffy eyes, and even dark circles. Syed Nazim, Dermatologist, Aesthetic and Hair Transplant Surgeon, Royal Lush Skin Clinic Saket, New Delhi, shares simple and easy tips for you to follow, to get a glowing post-pregnancy.

* Cleansing: As you sleep, your skin goes through a renewal cycle, by dispensing toxins and debris. So you only need a light-textured cleanser to wash your face with a face wash that is suitable for your skin type.

* Steam: Take steam for 2-3 days a week, it will help you to open up your clogged pores.

* Scrub & face pack: Use a face scrub, to remove the dead skin cells, scrub your face for like 5 minutes and wash it with normal tap water. It will help you to make your skin softer and radiant, leave the mask until it dries off.

* Toner & moisturizer: Apply toner to your face, look for clarifying toners that rebalance your pH to maintain the pH value of your skin. In the end, you only have to moisturize your face, to give hydration.

* Steal baby products: Baby products are always mild in nature so that the baby's sensitive skin doesn't have to compromise. They are created to lock moisture in babies skin. So, you can also use them. Whether it's a body oil, lotion or cream, apply some on your skin every time you're applying them on your baby. If you do this, you can flaunt your skin, this way, you don't have to dedicate a specific time every day for your skincare.

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