Wednesday April 25, 2018

Brace yourself ‘Gangs’, Wasseypur is coming again!

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By Manas Dwivedi

credit: pandolin.com
credit: pandolin.com

Cinema is considered as one of the best media for expressing emotions and storytelling. No other form of art goes beyond ordinary consciousness as film does, hitting straight to emotions and going deep into the twilight room of the soul. Indian Cinema has given us numerous films which have been successful in creating a long lasting impact on our mind. One such fine example comes from Anurag Kashyap directed revenge-drama ‘Gangs of Wasseypur’ (GoW).

The low budget cult-drama franchise, filmed in two parts in India, is ready for the third instalment. If the reports are to be believed, soon the third instalment of the famous film would go on floor. Yes Gangs of Wasseypur 3 is rapidly coming into shape.

After Anurag Kashyap’s dream project ‘Bombay Velvet’ backfired, the director appears to have sorted out what would work best for him. There were rumours around GoW 3 from quite a long. But now finally, writer-director Zeishan Quadri, who also acted in the film, was approached for not only writing the script but also to direct as well. The young artist, aka ‘Definite’ for his character in the film, had also received IIFA’s award for Best Story for his brilliant script of the movie.

credit: www.image.indianexpress.com
credit: www.image.inianexpress.com

The revenge saga ‘Gangs of Wasseypur’ with a huge following among cinema fanatics has also made it to Cannes Film Festival in 2012. It would not be wrong to term the popular series as a wonderful prototype of post-modern cinema. The movie also proved to be a milestone for Anurag Kashyap who acclaimed fame from the project. It helped him establish himself as an auteur in the industry.

What makes this movie stand different from others is the raw presentation which perfectly depicts the realty. Based on real life events, it beautifully depicts how one is committing crime for survival which ultimately leads to a state of revenge. It also portrays how vengeance can become a reason to exploit and enjoy political sovereignty. Gangs of Wasseypur tactfully showcase how hatred can take you places and ultimately lead to nowhere but death.

The movie also defies the rules of creative barrier. It proves a great idea, presented in a way which is out of the box, can make the cinematography even better. A real life adoption is not always easy to present on screen, but Kashyap did it comfortably with a blend of good story, skilful acting, and poppy music. Everything goes in sync with the prime idea, which compels the viewer to stay connected to the plot. Also the dialogues in the movie create wonders, making the film more juicy and engaging.

Another important feature of this kind of cinema is to face the reality. Making your audience aware about the harsh reality of life where it’s a tough task to survive. In a world full of crime, corruption and malfeasance, revenge is never a solution to a cause.

credit: www.business2community.com
credit: www.business2community.com

The desi crime saga rose to praises as well. The movie was globally acclaimed and thoroughly enjoyed by Indians, especially in the rural areas where youth loved the movie’s concept. Actually the film was five hour long before release but it did screened at Cannes in a one go. Later in India it got released in two parts over the period of two months. Even after three years of release, the movie is still fresh in memories of Indian movie buffs.

And now when the sequel to the story of bloodshed squabble is on the rounds, audience would be eagerly waiting for GoW in curiosity. Although in last part’s climax, it seemed their might not be any more of revenge. But it is a question of enigma now. What Gangs of Wasseypur will feature? Will there be new Ramadhir Singh in form of Definate? Or Faizal Khan’s son will emerge to take revenge of his father’s death. JP Singh’s dream of conquering kingdom would get full-filled or not? For all that you have to wait till 2016 when the film is slated to release.

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Can The ‘Internet’ Replace Television And Newspaper In India?

Even though digital media’s fast-paced and aggressive growth, it is unlikely that it will surpass the television anytime soon

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tamil language
Storing data online is a common practice. Pixabay

On the basis of advertisement

In India, as the pattern goes, traditional media (TV and print) are on the top in terms of advertisement. However, in the past decade, the media industry has overseen an aggressive growth of the digital media. In the span of just two years (2010-2012), the internet has overpowered the radio and OOH. Digital media does stay far behind the two giants (television and print) but has been successful in maintaining its growth rate at around 30% until 2014. The growth rate decreased between 2014-2017, but the ‘aggressive growth’ is still sustained.

In 2018, television advertising is expected to grow by 9%, radio 10% and print, cinema, and OOH at 5% each respectively. India will be a leading digital market as internet advertising will grow at 20.4% and it will account for 15.4% market share in the country by 2020. It is however estimated that television will still be the largest media comprising the market share of 39%.

digital media
A recent Samsung survey found that it isn’t reality TV or soaps that make us most likely to tune in but documentaries, with 41% claiming it is their favorite TV genre. Pixabay

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On the basis of consumption

An average Indian adult spends about two-and-a-half hours per day on traditional media (which includes television, radio, and print). On the other hand, the consumption of digital media is one hour per day on average. The reasons range from the poor infrastructure of digital media and its poor circulation or access to the rural population since they recently came into the circuit.

In 2016, the time spent on Television accounted for 56.4% of the total time spent on media consumption. Time spent on print was 7.9%, and radio accounted for 5.3%.

In 2017, adults spent an average time of 1 hour and 18 minutes daily with digital media. Adult’s average time spent per day with digital media grew by 14.4% this year, due to the newly gained access of the rural population to the internet. However, digital media still comes to the second place in contrast to television, on which 2 hours 11 minutes of daily time is spent.

In 2018, it is estimated, Television will account for 52.1% of the time and Digital for 35.9%, while print and radio will decrease to 6.9% and 5.1% respectively.

digital media
Oldest existing newspaper: “Bombay Samachar” – Gujarati daily – published from Mumbai since 1822. Pixabay

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Conclusion

We have witnessed a decline in the market share of print, radio and OOH. Though radio is increasing by 10% due to improved infrastructure, it still lags behind Digital Media. It is estimated that print will too, lag behind Digital media in the coming time. Hence, it will a competition between television and digital media in future.

Even though digital media’s fast-paced and aggressive growth, it is unlikely that it will surpass the television anytime soon.