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Start-up culture altering rural India for better

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By Surbhi Moudgil

Rural India has several issues that we keep reading about, seeing them on TV or learning from various sources. Some of them are in the areas of energy needs, sanitation, agriculture, drinking water, cleanliness etc. All these can be addressed through public as well as private endeavours.

The Government has made several policies and launched campaigns in this regard, however, it can only do it till an extent. Some entrepreneurs, along with those looking to start and enterprise in such areas, have taken this seriously to help out the rural population. This way, they are not only gaining the satisfaction of serving the society but they are earning money as well.

At present, India is seeing a surge in the ‘start-up culture’. The trend for entrepreneurship is on the rise in India. People are getting familiar with the economic rubrics of the country. However, entrepreneurship cannot be sustained in an unorganised environment, rather it needs a structured trajectory to succeed.

People are slowly shifting towards start-ups in the rural India as it is giving opportunities of colliding social development with employment. Rural entrepreneurship has its own pros and cons. Some of the issues that a budding entrepreneur can face in rural areas are electricity, team issues, language problems, investment etc.

Doing business in India might not be easy but the budding ‘start-up culture’ and, the government bringing in policies to foster them, are creating phenomenal opportunities for entrepreneurs.

However, these must not act as deterrents to those who want to make a change.

Rural entrepreneurship is expected to do value addition to the existing rural setup and engage a large number of human resources. Rural areas of India offer a lot of variety for social enterprise. From chemical to minerals, engineering and non-engineering, handicrafts and cottage industry, to sanitation, water and energy, the scope is unlimited and results could change the face of India.

Technology needs to be tweaked according to rural needs for providing what suits the rural consumer. There are entrepreneurs who are intercepting these nuances to create unique solutions for the villagers.

IKure Techsoft based in Kolkata sets up rural health centres where doctors are available through the week and pharmacists dispense only accredited medicines. Sujay Santra, the founder, got this idea when he realised that his relatives in a West Bengal village could not relate to his work at a US technology firm.

“I was not doing anything which would impact them directly,” he was quoted as saying to a newspaper.

On the other hand, Sasisekar Krish makes image and video processing products for agriculture and healthcare at his company nanoPix based in Karnataka. Farmers use this technology to categorise agriculture products like cashew by shape, size, colour and quality. The same technology also helps analyse blood smears to detect infectious diseases.

Another such start-up in the rural setup is Ignus which provides its students tablets for studying. It enables the students to connect with premium lecturers across India with the help of pre-recorded educational sessions. It supports those village students who cannot afford to migrate to cities or pay big money for coaching. Mervin Rosario, the founder of Ignus, said, “Students are now more enthusiastic and happy due to better quality and closer proximity of study centre.”

Such entrepreneurs are altering rural India for the better by investing into the initiatives that are bringing socio-economic change in the villages. These are not just money-making schemes for people, but genuine efforts towards decreasing the disparity in urban and rural India.

Doing business in India might not be easy but the budding ‘start-up culture’ and, the government’s upcoming policies to foster them are creating phenomenal opportunities for entrepreneurs. The people must take advantage of these opportunities. This will not only develop the rural region and population, but also add to the overall well being of the Indian economy and its youthful human resources.

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A New Tool May Aid Patients To Detect Urine Blockage

Surgeons are developing a new smartphone-based tool that can detect urethral or urine blockage, potentially making it easier for patients to test themselves for the condition from the comfort of their own homes.

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Surgeons are developing a new smartphone-based tool that can detect urethral or urine blockage, potentially making it easier for patients to test themselves for the condition from the comfort of their own homes.

The novel technique could take high-speed photography which could capture subtle differences between a normal steady stream of liquid and a stream of liquid with an obstruction.

Urethral strictures are a slowing or blocking of the natural flow of urine due to an injury or infection. It is normally diagnosed by uroflowmetry, a test administered at a physician’s office.

“The problem is that patient follow-up after we treat this condition is very poor,” said Matthew Gretzer, Associate Professor at the University of Arizona in the US.

“But we need patients to come back to our clinic for a uroflow test to determine if the obstruction is still present,” he added.

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In order to test Gretzer’s hypothesis on high-speed photography, the team created a model of a urethral structure using tubing hooked to a saline bag that could drain through.

Saline fluid was passed through the tubing with and without blockages, created using 3D printed strictures, placed within the tubing. High-speed photography captured both the regular and blocked stream of liquid exiting the tube.

Gretzer contended that photos can be a medium to diagnose blockages and he hopes that patients could send him these images to analyse and make the diagnosis. He plans to create a mobile app which can be downloaded by the patients.

“All patients would need to do is take high-speed images of their urine flow using a strobe light,” Gretzer said.

“Strobe light apps are readily available right now for people to use on their phones”.

Also Read: Astronauts from Clemson University in US Believe Human Urine Can Help Safer Space Travel

According to the researchers, as fluid exits an opening, a natural breakpoint occurs where the liquid stream forms droplets, but with obstructions in place, it changes.

The results showed that by analysing photos, they could measure the length to this point of droplet formation. This length then directly related to the presence of an obstruction in the tube. (IANS)