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5 Tips to Start your New Online Business

Well, yes, in an ideal world -- but with the explosion of growth in e-commerce, you still need to make your store stand out from the crowd, grab your customers' attention, hold it and keep them returning for more.

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Online Business
Festivals is a best time to start an online business. Pixabay

Festival is a great time to start your new online business or to take your existing business online.

So what is your next step? You’ve created your online store, taken some amazing photos of your products and activated an appropriate payment platform. Congratulations, you are up and running. Now you just need to sit back and wait for the customers to come pouring in, right?

Well, yes, in an ideal world — but with the explosion of growth in e-commerce, you still need to make your store stand out from the crowd, grab your customers’ attention, hold it and keep them returning for more.

Here are five golden rules to start a successful business this Diwali.

1. Make your Site Clear and Simple to Use

e-commere website
Make your Site Clear and Simple to Use. Pixabay

When a customer reaches your site it should be obvious what you sell. Use a clean and professional template design that is simple in its message. Don’t allow the customer to be distracted by countless and un-needed information. Show your most popular and best-selling products first as a way to draw people in to start exploring your site. Consider using a “carousel” picture collage so that they can easily scroll through the images and see what’s on offer.

2. Little Extras Make a Big Difference

Attract customer Online
Free shipping, great returns policy making use of incentives to attract users. Pixabay

Free shipping, great returns policy (or free returns over a certain purchase value), a toll-free number — making use of incentives to attract users is a great way to encourage loyalty. If you are able to offer these great advantages, make sure you shout about them loud and clear on your homepage.

3. Testimonials and Reviews

Take one of your glowing references and put it somewhere obvious on your homepage. If you can accompany this with a picture, it reinforces the fact that real people trust and use your products and services. Customer reviews are trusted 12 times more than marketing by a company

4. Daily Deals and Discounts

online business
Daily deals are another hugely popular idea. Pixabay

Daily deals are another hugely popular idea. By selling a limited quantity of products for a short amount of time you can generate new interest and increase your client base. Once you have drawn them in — invite them to preview your other products.

5. Make a Connection

Try to re-think your site as a content site that happens to sell products. Talk to your customers as you would to a friend and engage them so that they keep coming back for more. If you can demonstrate that you are passionate about your products and give tips and ideas on ways to use them, such as a demonstration video or a pinboard using your products, it adds more value to your site. (IANS)

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The Main Benefits of Opening an Online Business

High internet connection speed and access to the global market are definitely the engine behind the development of many online companies

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Online Business
As the world gets busier, being able to access a website at any hour is an important facility and an Online Business. This is not available for e-commerce shops only, but also for all types of businesses which can offer their clients the possibility of researching their activities any time of the day. Pixabay

The number of people starting online businesses has increased a lot in the last several years thanks to the low maintenance costs and the possibility of accessing worldwide markets. Starting an Online Business has many advantages, among which these already mentioned are just a few of them. It must be noted, though, that registering an online company implies similar steps as for starting a traditional one. For example, when opening an e-commerce company in the Netherlands, incorporating a business entity the traditional way is still necessary. From this point of view, the Dutch private limited liability company is the easiest to register.

Returning to the advantages of an online company, we will present some of them below.

A great marketing tool

An online business is an important, if not the most important marketing tool, in our days. While e-commerce companies can sell goods through their websites, having a website is useful for traditional businesses too. For example, if running a dental office in Dubai, having a website where all the procedures, costs, testimonials from patients are gathered can help attracting more patients and also increasing the level of confidence in the business. As many studies indicate, people trust companies with websites as these act as extensions of a company.

Online Business
The number of people starting online businesses has increased a lot in the last several years thanks to the low maintenance costs and the possibility of accessing worldwide markets. Starting an Online Business has many advantages, among which these already mentioned are just a few of them. Pixabay

Round the clock access for clients

As the world gets busier, being able to access a website at any hour is an important facility and an online business. This is not available for e-commerce shops only, but also for all types of businesses which can offer their clients the possibility of researching their activities any time of the day. When it comes to shopping, the option of ordering a product online and having it delivered is even more important as clients will save time, energy and money with going to and back from the store.

Low logistics and labor costs

Renting or buying office space, warehousing space and dealing with other logistics-related processes is time and money-consuming for traditional companies. For online businesses these costs can be kept to a minimum thanks to the fact that most of the activities are completed online. When it comes to the labor costs, there is no need to hire many people to work for an online company, thus helping the owner save important amounts of money.

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High internet connection speed and access to the global market are definitely the engine behind the development of many online companies. Without a doubt, the world is heading towards a majority of Internet-based businesses thanks to the advantages mentioned above and also to new developments underway.