New Delhi: Tribal Affairs Minister Jual Oram on Monday inaugurated the National Tribal Crafts Mela ‘Aadishilp’ here and said the event is an important platform for tribal artisans to showcase their talents.
“This kind of exhibition provides our tribal artisans an important platform to showcase their talents through their products to urban India,” said Oram while inaugurating the exhibition at Dilli Haat.
“The ministry of tribal affairs will provide more and more such platforms for tribal artisans so that they can sell their products directly to the consumer without middlemen,” he added.
Tribal Cooperative Marketing Development Federation of India Ltd (TRIFED) through its 44 sales counter all over the country is providing the much needed marketing system for tribal products, the minister said.
The exhibition will be open till November 11.
“Unique and exquisite tribal artefacts of over 90 tribal artisans from all over the country are participating in this exhibition. Hand crafted items, handloom products, dry flowers, cane and bamboo products, tribal jewellery, dhokra craft, tribal weaves, embroidery, tribal paintings and lot more is being exhibited at the venue,” said an official statement.
The statement further said: “Aadishilp provides them a platform for direct interface with art and craft lovers, share their talent with the urban elite and know the customers taste and preferences for adapting their product designs and creations accordingly.”
The main objective of organizing Aadishilp is to give tribal artisans an opportunity to showcase and sell their traditional art and craft works directly to the customers and get their feedback which would help them in having valuable design related and other inputs.
Aadishilp provides them a platform for direct interface with art and craft lovers, share their talent with the urban elite and know the customers taste and preferences for adapting their product designs and creations accordingly.