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Apple Marks Earth Day With Donations

Apple to donate to mark Earth Day

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First 5G iPhone to hit the stores in 2020: Report. Pixabay
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In its mission to create a healthier planet through innovation, Apple on Friday announced a donation programme and debuted a disassembly robot “Daisy” as a part of its ongoing recycling effort.

Ahead of Earth Day — which would be celebrated on April 22 — Apple said that for every device received at its stores and apple.com through the “Apple GiveBack” programme till April 30, the company would make a donation to the non-profit Conservation International.

“In recognition of Earth Day, we are making it as simple as possible for our customers to recycle devices and do something good for the planet through Apple GiveBack,” Lisa Jackson, Apple’s Vice President of Environment, Policy and Social Initiatives, said in a statement.

Conservation International uses science, policy and partnerships to protect the natural world people rely on for food, fresh water and livelihood.

Apple MacBook
Apple MacBook. Pixabay

Founded in 1987, the organisation works in more than 30 countries on six continents to ensure a healthy and prosperous planet.

Through Apple GiveBack, customers would be able to turn in their devices at any Apple Store or through apple.com to be recycled or traded in.

Eligible devices will receive credit that customers can use toward an in-store purchase or put on an Apple Store Gift Card for future use.

Apple also said that “Daisy”, which efficiently disassembles iPhones to reclaim valuable materials, would help the company move a step closer to its goal of making its products using only recycled or renewable materials.

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“We are also thrilled to introduce Daisy to the world, as she represents what is possible when innovation and conservation meet,” Jackson added.

Created through years of R&D, “Daisy” incorporates technology based on Apple’s learnings from Liam — its first disassembly robot launched in 2016.

“Daisy” is capable of disassembling nine versions of iPhone and sorting their high-quality components for recycling.

Daisy can take apart up to 200 iPhone devices per hour, removing and sorting components, so that Apple can recover materials that traditional recyclers cannot – and at a higher quality.  IANS

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Copyright 2018 NewsGram

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Apple Allows Third-Party Workflow Extensions For Video-Editing

Motion, the powerful motion graphics companion to Final Cut Pro, also gets an update that adds a comprehensive set of colour-grading tools and custom LUTs

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Apple, Iphone XR, Apple Watch
Apple allows third-party app integration to its video editing software. Flickr Commons

Apple has introduced third-party workflow extensions and a host of new features for professional video creators in its update to “Final Cut Pro X” — its professional video-editing programme.

The “Final Cut Pro X” update, now available on the Mac App Store, introduces workflow extensions that enable professional video editors to use third-party apps and services directly within the editing interface, Apple said in a statement late on Thursday.

Workflow extensions match the look of Final Cut Pro and integrate tightly into the app, allowing editors to drag media into Final Cut Pro libraries, sync playback between extensions and timeline, add clip markers and more.

“These extensions make it easy to use popular tools that enhance post-production including review and approval with Frame.io, stock footage browsing and purchasing with Shutterstock and media asset management with CatDV,” the company added.

Apple
An Apple store in Woodbridge, Virginia. (VOA)

Motion, the powerful motion graphics companion to Final Cut Pro, also gets an update that adds a comprehensive set of colour-grading tools and custom LUTs.

Compressor, the advanced encoding companion to Final Cut Pro, moves to a new 64-bit engine that takes advantage of all the memory in a user’s Mac for improved performance when encoding high resolution, high frame rate video.

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Final Cut Pro 10.4.4, Motion 5.4.2 and Compressor 4.4.2 will be available on the Mac App Store as free updates for existing users. New users can purchase the apps for Rs 24,900, Rs 3,999 and Rs 3,999, respectively. (IANS)