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Apple planning to cut cost of MacBook Air in Q2

The device last saw a minor update at the Worldwide Developers Conference (WWDC) in June 2017

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Apple
Top apps using Siri Shortcuts to make daily tasks easier: Apple. Pixabay
  • Apple is planning to launch a new MacBook Air
  • This one will be more affordable
  • This move will increase the shipments of the Apple company

Apple is reportedly planning to launch a more affordable variant of the 13-inch MacBook Air in the second quarter of 2018, the media reported.

Apple
New MacBook will be more affordable.

Apple is likely to release a new MacBook Air “with a lower price tag” during the second quarter of 2018, meaning we should see it sooner rather than later, Apple analyst Ming-Chi Kuo of KGI Securities was quoted as saying to 9to5mac on Saturday.

The analyst expects the more affordable MacBook Air will help push MacBook shipments up by 10-15 percent this year. MacBook Air, launched by then Apple CEO Steve Jobs at the MacWorld Expo in San Francisco in 2008, has not been updated since 2015 as Apple has shifted focus towards the 12-inch MacBook and MacBook Pro.

Also Read: Apple takes top spot in global wearables market

The 13-inch MacBook Air, a popular choice for college students, is currently sold starting at $999 for 128GB of PCIe-based storage, a 1.8GHz dual-core i5 processor, and 8GB of LPDDR3 RAM.

The device last saw a minor update at the Worldwide Developers Conference (WWDC) in June 2017, with a slightly faster processor, and 8GB of RAM as a default. Kuo says that KGI is “positive” on shipments of AirPods and predicts the refreshed model will come in the second half of the year, driving strong year over year growth.

This step will laos increase the company's shipments. VOA
This step will laos increase the company’s shipments. VOA

Further, Kuo predicts on the entry-level 6.1-inch model of iPhones this year.

Kuo also notes that demand for HomePod has been “mediocre” thus far. Overall, demand for the smart speaker based on “shipping time” is “neutral”, the report said. IANS

Next Story

Apple Launches Fitness Apps on Apple Watch Series 4 For Marathon Season

The marathon season begins with the "Mumbai Marathon" that is scheduled for January 20

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Apple Watch
Apple watch series 4.

Aiming to serve fitness enthusiasts better as “Mumbai Marathon 2019” inches closer, Apple has recommended some advanced activity, communications and health-tracking apps in its “Watch Series 4” to train people keeping a record of their resting, workout, recovery, walking and breathing sessions.

Activity competitions would allow users to challenge other ‘Apple Watch’ wearers, track active calories burned and exercise minutes earned.

Apple has recommended several apps on iPhone and Watch Series 4 apps to monitor people’s indoor and outdoor activities, along with pace alerts and automatic workout detection features.

Some of the apps include — “Strava – Run, Ride, Swim” app, “Streaks Workout” app, “Seven – 7 Minute Workout” app and “8fit Workouts and Meal Planner” app — among the others.

Apple, Iphone XR, Apple Watch
Try these fitness apps on Apple Watch Series 4 for marathon season. Flickr Commons

While the “Strava” app allows users to track and analyse key statistics like distance, pace, speed and elevation, the “Streaks Workout” app helps users customise their exercises.

“Seven – 7 Minute Workout” and “8fit Workouts and Meal Planner” apps provide workout and meal plans recommended by nutrition experts.

Also Read- Genes of Your Uncle or Aunt May Decide Your Longevity, Says Study

Other apps like “WaterMinder”, “Asana Rebel”, “Runkeeper” and “Breathe” to maintain users’ water intake and track their yoga, running and breathing activities.

The marathon season begins with the “Mumbai Marathon” that is scheduled for January 20.  (IANS)