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Atif Aslam refuses to promote Bollywood song, says film’s producer

Earlier this month, politician Babul Supriyo had asked for a ban on Pakistani artistes working in the Hindi film industry

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Atif Aslam refused to promote his own Bollywood song. Wikimedia Commons
Atif Aslam refused to promote his own Bollywood song. Wikimedia Commons
  • Atif Aslam is not promoting his new song
  • The song is called ‘Sehmi hai dhadkan’
  • It is from the movie ‘Daas Dev’ which stars Richa Chadha and Aditi Rao Hydari

“Pakistani singer Atif Aslam has been repeatedly shrugging off requests to promote his latest song “Sehmi hai dhadkan” from the forthcoming Bollywood film “Daas Dev”, says its producer Sanjeev Kumar.

Atif aslam didn't promote the song as he promised. Wikimedia Commons
Atif Aslam didn’t promote the song as he promised. Wikimedia Commons

“Atif said he will do it, but it hasn’t been done. I’m not sure why he isn’t taking part in the activity, but, as a producer, I see that work promised hasn’t been executed,” Kumar said in a statement.

“Sehmi hai dhadkan” was launched on February 22 as the first song from Sudhir Mishra’s film “Daas Dev”, a contemporary take on Sarat Chandra Chattopadhyay’s novel “Devdas”.

Earlier this month, politician Babul Supriyo had asked for a ban on Pakistani artistes working in the Hindi film industry. He had also objected to the inclusion of Pakistan singer Rahat Fateh Ali Khan’s voice in the film “Welcome To New York”.

Aditi Rao Hydari will also be starring in this movie.
Aditi Rao Hydari will also be starring in this movie.

Kumar said: “Normally, such statements are made by fringe groups. When a minister says it, it leaves an impact on more people. But we needed Atif for this song. He has 20 million followers on social media. Imagine the kind of traction we would have got had he promoted it.”

Also Read: Indo-Pak Cultural Exchange must go on: Eminent Urdu Poets

“Daas Dev” stars Richa Chadha, Aditi Rao Hydari and Rahul Bhat. It is scheduled to hit the screens on March 23. IANS

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Actress Richa Chadha Extends her Support to Pride Month

Richa was also recently chosen as the face face by Humsafar Trust, an NGO for the LGBTQ community

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Richa Chadha
Richa Chadha. Wikimedia Commons

Actress Richa Chadha has become a part of a special promotional initiative of the US Consulate here to extend support for the Pride Month in India.

A post on the official Instagram account of the US Consulate General in Mumbai, shows Richa posing in a bright yellow ensemble and making a heart gesture with her hands.

Alongside that is a post which reads: “It’s 2019! Obsolete ideas of morality, misinformation about LGBTQIA+ must go. By repealing Section 377, India has joined the ranks of other progressive nations in the world. For the common man, there’s now a growing understanding that being LGBTQIA+ is normal. But repealing the law on paper and having greater acceptability as an LGBTQIA+ in society are very different things.

Richa
Richa Chadha at an event. IANS

“We need to work tirelessly to remove ignorance, misinformation and stigma attached to the community and its choices. Life must be made easier. An open and welcoming approach to the LGBTQIA+ must percolate down to the tier two cities and villages in India, and not stay restricted to the cosmopolitans.”

The actress added: “As a society, we must become more inclusive and aware about all genders and their needs. The role of LGBTQIA allies is crucial in this regard, as we can help bring issues of stereotyping and harassment to the notice of people and popular media. We should team up with artists who fight for freedom of expression, against censorship, and also join hands with those fighting for marginalised groups.”

Also Read- Prime Minister Narendra Modi to Form Committee on ‘One Nation, One Election’

Richa was also recently chosen as the face face by Humsafar Trust, an NGO for the LGBTQ community, to inaugurate India’s first ever holistic medical centre for the people of the community to help them break away from stigmas of general discrimination they may face. (IANS)