Tuesday October 23, 2018
Home India Big Fat India...

Big Fat Indian Wedding: US Suburban Hotels see Bright Spot for Business in it

Renaissance Schaumburg hosted 60 weddings last year in 2015, of which 20 were Indian weddings

2
//
471
Representational Image. Image source: www.flickr.com
Republish
Reprint
  • With summer weddings witnessing a boost, the suburban hotels have gained much priority
  • An Indian wedding comprising of 400 individuals costs up to $250,000 on an average
  • Chicago is the second city with highest Indian American population

Indian Weddings are indeed ‘Big’ and ‘Fat’! Perhaps, it is one of the expensive celebrations and on an average, weddings for Indian couples have about 400 guests and cost around $250,000, said a report by Indian Wedding Magazine. Due to huge investment and grandeur, that the wedding celebrations bring with it, the suburban hotels are therefore planning to educate their staffs on how to appeal to Indian families.

Earlier the Indian weddings were popular with Indian hotels or event management companies purely a national business, but now this business has spread its wings across the globe and is considered as one of the major businesses across several countries. With summer weddings witnessing a boost, the suburban hotels have gained much priority.

Follow NewsGram on Twitter: @newsgram1

Even though the grandeur of the Indian weddings bring smile to many, but it gets difficult for many to meet the expenses. Therefore, people belonging to middle class or lower middle class in particular, start saving for the wedding right from the birth of a child. Conditions are precarious in case of a girl child as demand for dowry is rampant in India, even after it is considered as a punishable offence in Indian Law.

Schaumburg Renaissance. Image Souce: Wikimedia Commons
Schaumburg Renaissance. Image Source: Wikimedia Commons

Last Week Seema Jain, director of multicultural affairs for Marriott International, was invited in Renaissance Schaumburg to witness how one can attract more business in this season. A Mehendi artist applied the henna on the hands of the employees, while Jain made them understand about Indian weddings by using some video clips from Bollywood movies. Renaissance Schaumburg hosted 60 weddings last year, of which 20 were Indian weddings, said a report.

Follow NewsGram on Facebook: NewsGram.com

A mehendi artist applying mehendi on a bride. Image source: hdmehndi.blogspot.com
A mehendi artist applying mehendi on a bride. Image source: hdmehndi.blogspot.com

According to US Census, Chicago is the second city with highest Indian American population in the country. An Indian wedding of 1500 people accounts for  $2 million. To help in smooth and easy going functions, there are wedding planners who plans especially for Indian weddings.

Unlike other weddings, an Indian wedding accompanies many functions like Mehendi, Sangeet and others and hence, attracting a good deal of money from the families. A wedding of an Indian Couple attracts 3 times money from that of others.

“A South Asian wedding is actually a production,” quoted Sabrina Hans, who has been planning Indian weddings in the Midwest for more than 15 years to Associated Press. Naturally, huge profit in the business, makes it a luring option for businessmen.

-This article is compiled by a staff-writer at NewsGram.

ALSO READ:

Click here for reuse options!
Copyright 2016 NewsGram

  • AJ Krish

    With so many weddings taking place abroad, it is not a wonder that the suburban hotels are adapting to Indian customers and catering to their needs.

  • Aparna Gupta

    Its awesome that our Indian culture is gaining popularity abroad. They should also know about Indian wedding.

SHARE
  • AJ Krish

    With so many weddings taking place abroad, it is not a wonder that the suburban hotels are adapting to Indian customers and catering to their needs.

  • Aparna Gupta

    Its awesome that our Indian culture is gaining popularity abroad. They should also know about Indian wedding.

Next Story

James Murdoch Isn’t Taking Over Tesla: Elon Musk

Musk is still the CEO of Tesla.

0
Elon Musk, CEO of SpaceX. Wikimedia.

Tesla CEO Elon Musk has denied that James Murdoch, the younger son of media mogul Rupert Murdoch, is going to replace him at electric car maker Tesla.

Reacting to a Financial Times report that claimed James Murdoch was going to join Tesla as Chairman, Musk tweeted on Thursday that this was not true.

Tesla CEO Elon musk
Elon Musk agrees to step down as Chairman (VOA)

“This is incorrect,” tweeted Musk, reacting to the report.

James Murdoch, who serves as a director on Tesla’s board, is set to end his innings as 21st Century Fox’s CEO.

Media reports have also thrown names like former Vice President Al Gore and Jim McNerney of Boeing as potential candidates to lead Tesla.

tesla, maezawa, elon musk
Tesla has become the most valuable American carmaker, with its stock worth more than $50 billion. Pixabay

Coming under pressure from his lawyers and investors of Tesla, the tech billionaire on September 29 agreed to step down as Tesla Chairman for three years and paid a $20 million fine, in a deal with the US stock market regulatory authority, the Securities and Exchange Commission (SEC), to resolve securities fraud charges.

Also Read: Tesla Launches a New Programme That Lets You Send Images Into Space

Tesla paid another $20 million to the SEC, despite not being charged with fraud.

Musk is still the CEO of Tesla. (IANS)