Sunday December 16, 2018

Collaboration Helps to Broaden Horizon: Badshah

"‘How we do it' is an amazing track and we are hopeful that music fans on the lookout for a newer, cooler sounds in India and beyond will love it."

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Badshah
Badshah. Flickr
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Bollywood music composer and rapper Badshah, who has collaborated with the international music group Now United and performed together ‘How we do it’ song here on Thursday, says collaboration with new artistes across the globe has helped him to learn different dimensions of music.

“As an artist, I strongly believe that it is good to collaborate as it helps broaden your horizon. Through ‘How we do it’, Now United and I have been able to learn from each other, share experiences and encourage each other to create better art…,” Badshah said in a statement.

The collaboration between Badshah and the music group for the song aims to provide emerging artistes with a powerful stage to promote their stories, share their art and connect with new and existing fans.

Badshah
Collaboration helps to broaden horizon says rapper Badshah, flickr

Badshah’s performance took place at the High Street Phoenix presented by PepsiCo.

Tarun Bhagat, Director, Marketing, Hydration and Cola, PepsiCo India, said: “Music has been one of our biggest platforms globally and continuing this intrinsic commitment, Pepsi is excited to bring together the incredible musical talent of Indian rapper Badshah and global pop group Now United to provide a new experience for fans.”

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“‘How we do it’ is an amazing track and we are hopeful that music fans on the lookout for a newer, cooler sounds in India and beyond will love it.” (IANS)

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Rapper Badshah Always Wished to Enter the Music Industry

Badshah is one of the most intelligent and entrepreneurial individuals in the industry

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Badshah
Collaboration helps to broaden horizon says rapper Badshah, flickr

Rapper Badshah says he always wanted to enter the music industry, and did engineering only for his parents.

“I always wanted to do something in music and went for engineering only for my parents. I had performed for the first time on stage for my college festival,” Badshah said in a statement.

“I still remember after a lot of begging we got an opportunity to open for Euphoria and were asked to perform for 15 minutes. When we started 15 minutes turned into 30 minutes then those 30 turned into 45; audience wouldn’t let us go. It was a crazy night,” he added.

Badshah
Badshah. Flickr

The rapper, known for chartbusters like “Saturday Saturday”, “Chull”, “DJ waley babu” and “Abhi toh party shuru hui hai”, opened up about how his career in music started when he appeared on “Midnight Misadventures with Mallika Dua” hosted by comedienne Mallika Dua.

The show will go on air with Badshah’s episode on September 17 on TLC.

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Sharing her views about the rapper, Mallika said: “Badshah is one of the most intelligent and entrepreneurial individuals in the industry and I am delighted that he is part of the inaugural episode.

“It was fun shooting with him; we gelled almost from the word go — a sharp contrast from the shy start we made when we first met for a shoot of a different show earlier this year. I loved the point when we danced together on his new song.” (IANS)