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E-commerce platform Paytm will enable 5 Million merchants to leapfrog to Digital payments in 2017

The team is conducting sessions and workshops across schools, colleges, village panchayats and trade bodies

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Paytm Logo, Wikimedia
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New Delhi, December 27, 2016: Announcing that it will enable five million merchants to leapfrog to digital payments in 2017, mobile payment and e-commerce platform Paytm on Tuesday launched an array of new features to enhance security and increase usability both for consumers and merchants.

The company has also started working upstream with distribution networks in order to enable merchants who accept Paytm do business with their suppliers as well.

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“While our field teams work on educating and onboarding merchants to accept Paytm, we understand that it is a need for our retailers to also be able to pay their suppliers digitally and we are working towards that,” said Sudhanshu Gupta, Vice President, Paytm, in a statement.

In the last 45 days, Paytm has introduced several new features to enable every Indian accept and pay using Paytm. The app is now available in Hindi, Tamil, Telugu, Gujarati, Marathi, Bengali, Kannada, Malayalam, Oriya and Punjabi.

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To provide additional safety to the users, Paytm launched an ‘App Password’ feature on Android, wherein users can set a secure pin, password, pattern or fingerprint as a means to ensure money stored in the Paytm wallet remains safe even if the owner’s phone is lost or misplaced.

The company has also introduced a toll-free number to enable feature phone and non-internet users to go cashless with Paytm.

Earlier this week, Paytm announced a 100-member ‘merchant helpdesk’, saying that it will invest Rs 50 crore towards educating merchants on digital payments across the country.

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Paytm is also setting up awareness camps in various districts to help the country go cashless.

The team is conducting sessions and workshops across schools, colleges, village panchayats and trade bodies to serve the dual purpose of informing customers about the benefits of digital payments and tap into the widest set of merchants across the country. (IANS)

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How Gionee Aims to be Among Top 5 Smartphone Brands in India

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After a brief hiatus, second-tier Chinese handset maker Gionee is geared up for a big splash in India with new smartphone launches amid a revamped strategy to be among the top five players in the country, a senior company executive has said.

The smartphone maker confirmed its restructuring plans last month, saying it will adopt a new business model under which distributors across the country would do their own marketing to enhance sales.

“India is becoming the second-largest mobile phone market globally and, for Gionee, it is as important as China or the European market. It is our commitment to invest further in this market to bring major change,” David Chang, Global Sales Director, Gionee India, told IANS in an interview.

Gionee
The Chinese handset maker is in talks with the government to set up its own manufacturing unit in Faridabad, Haryana. Wikimedia Commons

 

“Setting up a manufacturing plant will help us in making all our phones by ourselves,” Chang added.

“We are aiming to get into the top five smartphone brands in the second half of 2018. In the first half of 2019, we will target to be among the top three players in the Indian smartphone market,” said the Gionee executive.

Buoyed by the response of its first bezel-less display smartphone — the “M7 Power” which was launched in November 2017 — the smartphone maker is set to introduce a series of full-view display devices.

Gionee
The company said it will launch its first smartphone for 2018 as early as next month. Wikimedia Commons

 

This will be followed by several other bezel-less smartphone launches within the price bracket of Rs 10,000-Rs 15,000 — essentially either selfie-focused or battery-centric devices.

In an attempt to take on its rivals, the handset maker is also exploring the in-display fingerprint scanning technology.

Gionee
“We are working on this new technology. We are working on a smartphone with under-the-display fingerprint scanner which would be launched globally,” Chang noted. Wikimedia Commons

The company will also introduce wireless chargers by the end of this year.

Acknowledging that its online distribution channel is not up to the mark, Chang said: “We started investing more in online channels beginning October 2017 and we believe online and offline channels are equally important. Now, we want to be more involved and would invest more in our online partners.”

“We have our exclusive stores, but right now we will focus more on building relationships with retailers directly,” Chang noted.

Gionee
The handset maker is also mulling to restructure its strategy for online channels. Wikimedia Commons

 

“Gionee would be partnering with Amazon India, Flipkart and Paytm for introducing our new devices on their platforms.

“We will choose our best-selling models to be showcased online. We’ll also make sure there is no difference in price of the product that is available both online and offline,” Chang said.

Gionee, which has more than 600 service centres in India, said it will also work towards further strengthening its after-sales services in the country. IANS