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Google for India: 9 announcements by Sundar Pichai

source: androidcentral

New Delhi: India-born Sundar Pichai, in his first trip to the country after becoming the Google CEO, discussed several points in his keynote address at the Google for India event held here on Wednesday.

Pichai focused on the current and future project plans in collaboration with India, which included Project Loon, which is starting next year to bring the rural areas under internet coverage. He also spoke about Google’s focus on offline technologies using smartphones.

The following are the key announcements from the Google for India event which shows the company’s plans for India:

  1. Pichai predicted that India will have more android users than the US by 2016.
  1. The new virtual keyboard on Android will support 11 Indian languages.
  1. To rev up its presence in the engineering and business sector in the country, Google will set up a campus in Hyderabad. Bangalore and Hyderabad will soon see campus recruitments to this end.

  1. Over the next three years, Google will be training two million android developers via 30 universities in India, and the National Skill Development Corporation.
  1. In a move towards making the entire nation internet-enabled, Google has promised to provide wi-fi to 100 railway stations over the country by the end of 2016, with help from Indian Railways and RailTel. Mumbai Central station will get wi-fi access by January, next year.
  1. The Asus Chromebit stick PC, a candy bar-like device which can turn any monitor into a computer, will be launched in January 2016 with the Chrome OS, at prices starting from Rs 7,999.

  1. Google introduced Accelerated Mobile Pages— a new feature which will improve page loading speed.
  1. “lighter” version of Search results was introduced, which will load faster and increase traffic for publishers.
  1. Google will bring out the Tap to Translate feature in 2016, which instantly translates a highlighted word without having to change apps to find the translated meaning. A demonstration for the same was also carried out using the camera lens.

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After Facebook, Google to ban cryptocurrency ads

Updating its financial services-related ad policies to ban any advertising about cryptocurrency-related content, including initial coin offerings (ICOs), wallets and trading advice

Google to introduce twitter-like updates to the artists. Wikimedia Commons
Google bans cryptocurrency ads. Wikimedia Commons
  • Google also bans cryptocurrency ads
  • Earlier facebook banned them as well
  • The ban will come into force from July

Taking a cue from Facebook, Google has announced that it will ban advertisements for cryptocurrencies and other “speculative financial products” across its ad platforms. The ban on such advertisements will come into force from June.

“We updated several policies to address ads in unregulated or speculative financial products like binary options, cryptocurrency, foreign exchange markets and contracts for difference (or CFDs),” Scott Spencer, Google’s Director of Sustainable Ads, said in a blog post on Tuesday.

Facebook one of the most popular apps in US. Pixabay
Earlier Facebook had banned cryptocurrency ads. Pixabay

“In June 2018, Google will update the financial services policy to restrict the advertisement of contracts for difference, rolling spot forex and financial spread betting,” Google said.

Updating its financial services-related ad policies to ban any advertising about cryptocurrency-related content, including initial coin offerings (ICOs), wallets and trading advice, the Alphabet-owned company said that this policy will apply globally to all accounts that advertise these financial products. In 2017, Google took down more than 3.2 billion ads that violated its advertising policies.

Also Read: Twitter working to fix cryptocurrency scam issue

“That’s more than 100 bad ads per second! This means we’re able to block the majority of bad ad experiences, like malvertising and phishing scams, before the scams impact people,” Spencer added.

Google also blocked 79 million ads in its network for attempting to send people to malware-laden sites and removed 400,000 of these unsafe sites last year. “We removed 66 million “trick-to-click” ads as well as 48 million ads that were attempting to get users to install unwanted software,” the company said.

Last year, Google removed 320,000 publishers from its ad network for violating its publisher policies and blacklisted nearly 90,000 websites and 700,000 mobile apps. Scammers are using “crypto-jacking” or putting lines of code in websites or ads to surreptitiously harness the computing power of the web surfers who look at them.

The power is used to mine cryptocurrency — a digital form of money that has no government or central-bank printing it or standing behind it. In January, social media giant Facebook banned all ads promoting cryptocurrencies, including Bitcoin and ICOs.

The new policy prohibits ads that promote financial products and services that are frequently associated with misleading or deceptive promotional practices, Facebook said in a statement.

“We want people to continue to discover and learn about new products and services through Facebook ads without fear of scams or deception.

“That said, there are many companies who are advertising binary options, ICOs and cryptocurrencies that are not currently operating in good faith,” said Rob Leathern, Product Management Director at Facebook.

Facebook invests big in Community Leaders Program. AFP
Facebook representatives say that companies dealing with cryptocurrency are not currently working in good faith. AFP

However, according to DD Mishra, Research Director, Gartner, there have been instances of fraudulent advertisement from some of the bitcoin-based financial products, like the cryptocurrency-based investment funds which are banned in some countries.

“There are also lots of misleading speculations around cryptocurrencies. The concern Google or Facebook may have at this point in time for its customers may be genuine. But such policies to blanket ban certain products will have an adverse impact on its adoption as well,” Mishra told IANS. “A blanket ban for a longer or indefinite period can be counter-productive and may not be a sustainable option,” he added. IANS