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Indian films need to focus on global content to make impact: Gaurang Jalan

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New Delhi: Gaurang Jalan is the designated representative for Indian films in the Cairo Film Festival. According to Jalan, the impact of Indian films on the global platform is not huge.

“In the global context, Indian footprint is small. Though we make over 1000 films, Indian films are mostly seen by the Indian diaspora. We have to focus on global content. We have to focus on a niche audience.”

Jalan is the adviser & representative of the Festival International du Film d’Amour de Mons (MonsInternational Love Film Festival).

“We have to connect with them with a world story,” Gaurang told.

Jalan revealed the two Indian films were selected in this year’s Festival International du Film d’Amour de Mons – “Majhi the Mountain Man” and “Rangrasiya”.

“We can actually send a lot of films once the appetite picks up and festivals pick up. But for French speaking places and Spanish speaking countries, we have to arrange for French subtitles and Spanish sub-titles where English will not work. In Cairo, we are doing Arabic sub-titles and that clicked.”

Bollywood films “Chennai Express”, “Krishh 3”, “Dhoom 3” and “Happy New Year” were released at the festival theatres in Egypt. Jalan was behind this move too.

Jalan was behind this move too. Popular actors in Bollywood have a major fanbase in Egypt too.

“The new generation (in Egypt) love to watch our kind of films. Aamir (Khan), Shah Rukh, Salman Khan are liked by them very much. Mr Amitabh Bachchan is still very popular. Among present age actors, Irrfan Khan has a wide fan following. The new generation is liking our stars now.”

The fan following in Egypt can be said to be a result of proper subtitles provided in Arabic.

“In Cairo, the situation is unlike Belgium and some other French/Spanish-speaking nations as all Indian films are subtitled in Arabic and the blockbuster genre films by the popular stars are screened in theatres and local channels which draw from Indian showbiz content,” he said.

There are two segments in the Cairo film festival. First, the children’s section, which will be screened in the month of March. A number of entries have been sent for this. The other section will commence in November for two months.

Asked about the most deciding factor in selecting an Indian entry in the prestigious film festivals, Jalan said, “Our jobs as representatives is to send the best film every year.”

“Several of our (Indian) films had been going to Cairo since 2001 and the package now consists of different Indian languages Punjabi, Bengali, others besides Hindi,” he said. (Inputs from: asianetindia.com, Image source:i1os.com)

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I Give a Lot of Importance to Fitness: Katrina Kaif

"I create my own workout plan," says bollywood actor and fitness icon Katrina Kaif

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Katrina Kaif
Actor Katrina Kaif, says she gives a lot of importance to fitness and even creates her own workout plan. Wikimedia Commons

BY SIDDHI JAIN

Actor Katrina Kaif, a fitness icon and inspiration to many at 36, says she gives a lot of importance to fitness and even creates her own workout plan. This is the latest bollywood news.

“I give a lot of importance to fitness and workout seven days a week for at least 1-3 hours. I like to challenge myself which is why I create my own workout plan, its a mix of squats, push ups, lunges.

“I also do Pilates and Yoga. Lots of cardio, weight training as well as functional training. I also indulge in a lot of trendy workout which includes TRX, Bosu Ball, Kettlebells or Powerplates,” Kaif told IANSlife.

 

 

 

Katrina Kaif
“As a rule, I always avoid three foods which are gluten, refined sugars and dairy products,” says Katrina Kaif. Wikimedia Commons

These days, the top actor is being seen in a new brand commercial for Slice in a decade-old partnership that she says is “legacy” for her. With much emphasis on fitness, how does she regulate her food intake?

“As a rule, I always avoid three foods which are gluten, refined sugars and dairy products. I have four glasses of warm water in the morning, eat boiled vegetables and fruits every two? hours.


Also Read- Bollywood Diva Kareena Kapoor Khan Shares Her Fitness Secrets

“Cereals, Oatmeal for breakfast, grilled fish, legumes, green salads for lunch. Bread with peanut butter for evening snack and soup, fish, salads for dinner. I like to keep myself hydrated all the time,” she said.

On the work front, Katrina will be seen in Rohit Shetty-directed “Sooryavanshi” releasing this March. (IANS)