Saturday September 22, 2018
Home Business Iowa Students...

Iowa Students run Farm and cultivate love for Sustainable Agriculture

The Student Organic Farm, where working is often independent of academic interests, works on the model of CSA (Community Supported Agriculture)

0
//
429
An agricultural land in Vietnam. Image. Wikimedia
Republish
Reprint
  • Student Organisation Farm began in the 90s’ as a practical application of sustainability in agriculture
  • A group of university students who started cultivating in farms for local consumption
  • About 40 different fruits, vegetables and herbs are on the list for the present season of growth at the Iowa Student Organisation Farms

Students of the Iowa State University donning casual tees, covered in mud and carefully pulling up weeds as they distinguish between different stages of perennial chives, rhubarb, etc., with their diligently gloved hands might be an unusual sight 20 years ago, but today, a whole new concept of farming has evolved from among the youth in campus.

About two decades back, the lure of multiple small-scale farming groups on the coast pulled shoppers to the markets for their fresh produce and their rich practice of sustainable agriculture. The same was adopted by a group of university students who started cultivating in farms for local consumption. Thus emerged the first ‘community-supported-agriculture’ (CSA) farm in the area, marking a new trend of sustainable growth in the heartland.

Follow NewsGram on facebook: NewsGram

Student Organisation Farm began in the 90s’ as a practical application of sustainability in agriculture. As more and more learners of agronomy enrolled for a dedicated weekly programme, the work got divided, and productive. “I didn’t know how passionate I [would] become for physical work,” says culinary science major Heidi Engelhardt.

“People want to work in kitchens and they want to work in big cities. And that is important, but it’s also important to have that farming aspect. And I think I’m very lucky to have discovered that” adds Heidi as she walks towards the student farm landscaped by basic agricultural tools and farming equipments in the campus.

An agricultural Land. Image source: Wikimedia Commons
An agricultural Land using liquid fertilizers. Image source: Wikimedia Commons

The Student Organic Farm, where working is often independent of academic interests, works on the model of CSA. Boxes full of freshly produced soybeans, corns and other plants are sent out to the local community during the ripe growing season. Those among students who work three hours a week are entitled to a discounted subscription price.

“Its’ hands-on learning,” says agronomy professor Mary Wiedenhoeft, who serves as an academic adviser on the farm. “And so that’s why the student organic farm is really unique.”

“Not a lot of people in agronomy are going in my direction,” says Riley Madole, who has a paid job as the summer farm manager. Riley aims to pursue the work as career after he graduates in December. As he talks about students assisting in dumping of handfuls of weeds into barrows so the compost doesn’t grow on farms, he adds, “whether it be straight organic or just reduced pesticide use,” its’ the kind of work he would love to do.

Follow NewsGram on Twitter: @newsgram1

Other than growth assistance and weed removal, students learn to grow food, take care of plants, manage a business, work as a team and know how recruitment works. All the same is inclusive of the added benefit of getting to savor the fruits of their labour, literally.

“I went out and harvested some Brussels sprouts and they’re now my favorite vegetable,” says senior Becca Clay, an agronomy major who joined the farm in her first semester.

Culinary science students express how they assimilated knowledge of their course while working in farms by gaining experience on how to “incorporate fresh herbs into cooking” and other similar tasks. About 40 different fruits, vegetables and herbs are on the list for the present season of growth at the Iowa Student Organisation Farms.

“I really like beets,” says meteorology student Kati Togliatti who started eating beets only after she enrolled as a student volunteer in the farm.

-by Maariyah Siddiquee, an intern at NewsGram. Twitter: @MaariyahSid

ALSO READ:

Click here for reuse options!
Copyright 2016 NewsGram

Next Story

Why Multi channel CRM is Considered the Future of Business Growth

A multichannel CRM approach is the key to increasing business sales, improving your marketing strategy and developing better customer services and products.

0
Leaders
Pixabay

Companies that adopt omni-channel customer engagement strategies are able to retain up to 89% of their customers year-on-year. But that alone is not enough to drive consistent growth. Businesses need to take advantage of customer data analytics to get critical business insights that will help them understand their customers better and improve experiences across different platforms and user devices. There is no doubt that investment in professional digital marketing services is growing, but decision makers need to turn to more effective customer engagement strategies like multichannel CRM to drive further growth.

Multichannel Adoption is Growing

Serving today’s customer is no longer about waiting to get potential leads. Industry professionals at CBS-CBS.com note that smart businesses understand that going where the customer is, is the way to go. With an ever-growing multichannel world that’s driven by mobile adoption, businesses are expected to focus on expanding their operational channels and customer touch points. Improving customer interactions across all channels should be a priority for any brand that wants to meet the demands of today’s customers. Multichannel CRM is the key to getting data that will help you highlight opportunities for growth.

CRM
While web-based CRM solutions are still popular Pixabay

Customers Want a More Personalized Experience

Customers expect you to provide a consistently reliable customer experience across all interaction points. Whether they interact with you on social media, via online chat, phone or testimonials, they expect a personalized experience. Taking a multichannel approach with your company’s CRM software is what will help you achieve this. With a complete view of your customer-brand interactions, you can understand what your customers really want, what makes them stick to your brand and how best you can improve their experience. With the right multichannel CRM data analytics, you can meet the needs of your customers and drive growth.

Mobile CRM is the Future

84% of companies that operate on a customer-centric approach focus on the mobile customer experience, according to Super Office Statistics. Mobile CRM is growing fast, especially in the e-commerce and retail sectors, with the average customer connecting with an average of 4.5 devices, most of them mobile devices. To achieve better efficiency and drive growth, you need to take advantage of the power of mobile CRM in your multichannel approach to customer engagement. While web-based CRM solutions are still popular, mobile CRM is leading the way when it comes to giving businesses an edge over competitors.

CRM
Serving today’s customer is no longer about waiting to get potential leads. Industry professionals at CBS-CBS.com note that smart businesses understand that going where the customer is, is the way to go.. Pixabay

A multichannel CRM approach is the key to increasing business sales, improving your marketing strategy and developing better customer services and products. Businesses that choose to stick to standard business practices can no longer compete with those that embrace a multichannel approach in their customer relationship management strategy.