Wednesday November 20, 2019
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Make in India Most Beneficial For Mobile Manufacturers

How mobile manufacturing made the most of 'Make in India'

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Mobile manufacturers
India is today the second-largest mobile phone manufacturer in the world after China. Pixabay

From just two mobile phone manufacturing units in 2014 to 268 mobile handset and accessories manufacturing units in 2019 which has led to 95 per cent of mobile phones sold in the country being produced domestically, the star in India’s “Make in India” story is indeed shining.

In fact, India is today the second-largest mobile phone manufacturer in the world after China. “India has achieved tremendous success in mobile phone and component manufacturing in the last four years with more than 95 per cent of domestic consumption now being produced in India,” Pankaj Mohindroo, Chairman, India Cellular and Electronics Association (ICEA), told IANS.

“Our domestic market viz-a-viz domestic manufacturing is saturated and we have set our sights on a target of Rs 7.7 lakh crore of exports by 2025,” he added. According to a survey conducted by mobile industry body ICEA, the 268 mobile handset and accessories manufacturing units employ about 6.7 lakh people.

Mobile manufacturer
In India, 268 mobile handset and accessories manufacturing units employ about 6.7 lakh people. Pixabay

So today the phones that most Indians hold in their hands are made in India, thanks mainly to schemes such as Modified Special Incentive Package Scheme (M-SIPS) to provide financial incentives across the ESDM value chain to compensate for cost disability in manufacturing and Electronics Manufacturing Clusters (EMC).

Launched in 2012, the M-SIPS, provides capital subsidy of 25 per cent for electronics industry located in non-SEZ (Special Economic Zone) areas and 20 per cent for those in SEZ areas.

The Electronics Manufacturing Clusters (EMC) scheme, which was also launched in 2012, encouraged entities, including state governments, to provide good quality infrastructure within a cluster.

mobile manufacturer
Uttar Pradesh has emerged as the new hub of mobile manufacturing in the country over the past few years. Pixabay

Under the scheme, 50 per cent of the project cost for Greenfield Electronics Manufacturing Clusters and 75 per cent for Brownfield Electronics Manufacturing Clusters is given as grant. Due to the focus on “Make in India” and “Digital India” programmes, Uttar Pradesh has emerged as the new hub of mobile manufacturing in the country over the past few years.

In July 2018, Samsung launched the world’s largest mobile factory in Noida. The new facility was set up with the aim of doubling its capacity for mobile phones in Noida from 68 million units a year to 120 million units a year, in a phase-wise expansion to be completed by 2020.

Besides Samsung, most Chinese smartphone makers which now dominate the Indian market – Xiaomi, Oppo and Vivo — also produce their phones in the country. Apple has already started the assembling of iPhone 7 at its supplier Wistron’s facility in Bengaluru. Production of cellular mobile handsets in volume terms reached 225 million units in 2017-18, as compared to production of 60 million units in 2014-15.

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The National Policy on Electronics 2019 has set the aim of promoting domestic manufacturing and export in the entire value-chain of ESDM (Electronics System Design and Manufacturing) for economic development to achieve a turnover of Rs 26 lakh crore by 2025. This will include targeted production of one billion mobile handsets by 2025, valued at Rs 13 lakh crore, including 600 million mobile handsets valued at Rs 7 lakh crore for export.

India currently has over 450 million smartphone users. The number of smartphone users in the country is expected to reach 859 million by 2022, according to an ASSOCHAM-PwC joint study. (IANS)

Next Story

Uber India Rolls Out Driver Reward Programme “Uber Plus”

Uber India has planned free doctor access and micro loans for drivers

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Uber
Uber has rolled out a reward programme for drivers in India. Wikimedia Commons

Global ride-hailing major Uber on Wednesday rolled out a driver rewards programme called “Uber Plus” in India that will let drivers earn points for rides so that they can win free doctor consultations, concessions on education modules, access to micro loans, faster airport pick ups and savings on vehicle maintenance costs.

These points will be earned by the driver partners in 13 cities over a fixed period of every three months and can be then accumulated to unlock higher rating tiers such as blue, gold, platinum and diamond which, in turn, will let them access better rewards, informed the company.

“Under the programme, the Uber drivers get access to four tiers. To unlock these awards, they need to maintain a certain threshold rating and keep a low cancellation rate to unlock access to these benefits,” Prabhjeet Singh, Head of Cities, Uber India and South Asia, told IANS.

Uber Plus
Under this programme, Uber drivers get access to four tiers. Pixabay

“We have always worked towards prioritising their welfare and making them feel valued, respected and appreciated. ‘Uber Plus’ is an effort in that direction and will enable our driver partners to access greater benefits during their everyday journeys,” he added.

The rewards and offers are only available to drivers who use the Uber driver app, are participating in Uber Plus and meet applicable criteria.

Asked if this initiative will help in bringing down the number of cancellations, Singh replied: “We encourage ri ders to flag such cases if the driver cancels because the mode of payment is not cash, etc. That will help us take strict action against such drivers.

“We want to encourage behaviour which helps improve the marketplace reliability. Less the cancellation, the chances of the trip getting completed goes up and, overall, the network efficiency increases.”

An initial pilot phase was carried out in Delhi-NCR, Chandigarh and Mumbai and now, Uber Plus is being rolled out across 10 new cities, including Bengaluru, Hyderabad, Chennai, Kolkata, Lucknow, Ahmedabad, Pune, Kochi, Guwahati and Jaipur.

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“We also want to reward drivers who have lower cancellations,” said Uber.

Under the driver programme, Uber has partnered with “Ayushman Bharat” to provide access to free healthcare to its drivers, wherein they have access to free healthcare of up to Rs 500,000 in empanelled hospitals. (IANS)