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Microsoft takes ‘Project Sangam’ to Middle East and Africa

"Project Sangam" was commenced from Andhra Pradesh

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Microsoft
Hackers bleeding large Indian firms by $10 mn on average each year: Microsoft. (Wikimedia commons)

In a bid to bridge the widening skill gap, Microsoft on Monday announced expansion of the capabilities of its Cloud-powered “Project Sangam” to the Middle East and Africa.

Launched in India by Microsoft CEO Satya Nadella last year, “Project Sangam” is a Cloud-hosted platform that leverages Azure services and professional networking platform LinkedIn to support new entrants to the job market, enabling key stakeholders across the skilling ecosystem find the right talent.

Microsoft to pay $250,000 to help them catch chip bugs. Wikimedia Commons
Microsoft’s Sangam is a cloud-based platform. Wikimedia Commons

“Lack of skilled resources is one of the key issues that governments across the world are facing. There is an enormous scope for technology to come in to address the skill gap that exists in the workforce today,” Anil Bhansali, Corporate Vice President, Cloud & Enterprise, said in a statement.

Nadella launched “Project Sangam” to help the Indian government not only train but also assist people get jobs via LinkedIn that was acquired by the company for $26.2 billion in an all-cash deal in 2016. “Project Sangam” was commenced from Andhra Pradesh.

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“‘Sangam’ is the first project that wields the combined strength of LinkedIn and Microsoft to tackle the challenge of how to provide every person the opportunity to skill themselves,” added Bhansali who is also Managing Director of Microsoft India (R&D) Private Limited. As part of the expansion, Microsoft South Africa and the Gauteng Provincial Government (GPG) have launched “Thint’iMillion”, an online mass learning system.

Microsoft Kaizala
The project was first launched in Andhra Pradesh. VOA

Part of the “Tshepo 1Million Digital Mass” learning programme, the “Thint’iMillion” programme will be deployed on “Project Sangam”, allowing young people to access content via an on-phone app (Android only), tablet mode (Windows and Android) as well as an interactive web portal. IANS

Next Story

Uber Launches Campaign for Women and Youth in India

New Uber initiatives to empower women, youth in India

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Uber India
A campaign by Uber will empower youth and women in India. Wikimedia Commons

In a bid to make daily commute safer for women in India, ride hailing giant Uber on Friday launched a new campaign for Uber Auto, which also aims to empower riders with seamless shared mobility solutions.

The company also launched an Uber Moto campaign for youth with convenient doorstep pickup to help them save time from arduous commute and use that time to up-skill themselves.

“At Uber, we’re committed to simplifying the lives of our riders by addressing their everyday challenges through multi-modal mobility solutions,” Manisha Lath Gupta-Marketing Director, Uber India and South Asia, told IANS.

“We believe that our youth have immense potential, however, lack of safe and reliable commuting options often limits their aspirations. In a small yet meaningful way, we are delighted to support the aspirations of millions of men and women to move forward,” Gupta added.

Uber India campaign
The Uber Auto campaign in India is titled as “Badey Iradon Ki Chhoti Sawaari,”. Pixabay

Targeted primarily at women commuters, the cab hailing giant’s Auto campaign, titled “Badey Iradon Ki Chhoti Sawaari,” aims to provide women safe, reliable yet affordable travel options, thus, enabling them to fulfil their aspirations.

Instead of being dependent on friends and family for picking and dropping them, or standing on roads waiting to find a reliable mode of transport, Uber Auto allows women to step out whenever they need to.

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The company’s Moto campaign, titled “Sapno Par Hoja Sawaar” aims to inspire the young working professionals whose aspirations get dampened because they spend long hours commuting and have to change multiple modes of transport to find the most economical option.

Both the campaigns would be seen across digital, print and out-of-home advertising (OOH) platforms, said Uber. (IANS)