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Samsung Wants to be World’s No. 1 Camera Sensor Maker

Samsung seeks to catch up with Sony in image sensor market

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Samsung: Galaxy Note 9 to have Bixby 2.0
Samsung: Galaxy Note 9 to have Bixby 2.0, Pixabay
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Samsung Electronics Co. is seeking to narrow its gap with Japanese rival Sony Corp. in the global image sensor market, industry watchers said on Thursday, as the segment is set to post sharp growth down the road on rising demand from smartphones and security solutions.

Industry tracker IC Insights estimated the annual sales of a complementary metal-oxide-semiconductor (CMOS) image sensor at $13.7 billion in 2018 — up 10 per cent from a year earlier.

The figure is anticipated to reach a whopping $19 billion in 2022, Yonhap news agency reported.

Samsung Wants to be World's No. 1 Camera Sensor Maker.
Samsung Mobile, Wikimedia commons

“CMOS designs keep improving for a variety of light levels, high-speed imaging and greater resolution as well as integrating more functions for specific applications, such as security video cameras, machine vision in robots and cars, human recognition, hand-gesture interfaces, virtual-augmented reality, and medical systems,” IC Insights was quoted as saying.

“In new smartphones, CMOS image sensors are also seeing a new wave of growth with the increase of dual-lens camera systems for enhanced photography,” the tracker added.

Sony and Samsung currently lead the global market for CMOS image sensors, with the Japanese rival holding a slight edge.

In 2016, Sony and Samsung took up 25.6 per cent and 22.6 per cent of the market, respectively.

The two companies held 28.3 per cent and 25.4 per cent, respectively, last year.

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SK hynix Inc., Samsung’s another South Korean rival, accounted for roughly eight to nine per cent over the cited period.

Industry watchers, however, claimed that Sony takes up 50 per cent of the market in terms of sales, hovering far above Samsung’s 20 per cent.

Samsung launched its image sensor brand named ISOCELL in June last year, in an apparent bid to catch up to Sony’s Exmor products. (IANS)

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Samsung: Galaxy Note 9 to have Bixby 2.0

Lee said that "Bixby 2.0" would be more than just a personal assistant

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Samsung: Galaxy Note 9 to have Bixby 2.0
Samsung: Galaxy Note 9 to have Bixby 2.0, Pixabay

South Korean electronics giant Samsung has confirmed that its flagship Galaxy Note 9 would have a new version of company’s Airtificial Intelligence (AI)-powered assistant “Bixby 2.0”.

Speaking to The Korea Herald, Gray G. Lee, Head of the AI Centre Under Samsung Research, revealed that the Galaxy Note 9 will be the launch device for “Bixby 2.0”, Forbes reported.

Lee said that “Bixby 2.0” would be more than just a personal assistant.

It would be an ‘artificial intelligence platform’ which enhances the performance and user experience across the phone.

Representational image
Representational image, Pixabay

Bixby itself would also have enhanced natural language processing, improved noise resistance capability and faster response times.

According to the executive, Samsung now has a 1,000-strong AI workforce and would consider merger and acquisitions of promising AI businesses.

He also revealed Samsung expects Bixby to be running on 14 million Samsung devices by the end of 2018.

The German research firm GfK has revealed that Samsung became the leader in the Indian flagship smartphone market, garnering 49.2 per cent share in the first quarter of 2018.

Also Read: Samsung to Invite Partners to Discuss 5G Commercialization

In the full financial year (April 2017-March 2018), Samsung registered 55.2 per cent market share in the Rs 40,000 and above price segment, said GfK that reports final consumption of the devices and not only shipments.

In March alone, the South Korean giant registered a massive 58 per cent market share in the flagship segment, riding on the success of Galaxy S9 and S9+ smartphones that were available for sale in India from March 16. (IANS)

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