Monday February 19, 2018
Home Science & Technology Why twitter d...

Why twitter decided to increase its word limit

0
//
31
Republish
Reprint

twitter

New Delhi:  What could have made Twitter grow beyond being just a micro-blogging, social media site and relent on its strict 140-character limit – at least for direct messaging services? Come July, twitteratis can send direct messages on the platform as long as 10,000 characters.

But why this sudden decision?

With growing popularity of direct messaging platforms like WhatsApp and Facebook, experts feel Twitter’s decision was to keep its customers happy and the site competitive.

“Micro-blogging is the main identity of Twitter. They must be getting feedback from the users to increase the length of the direct messages from 140 characters,” Rishi Tejpal, principal research analyst at Gartner was quoted.

“I think the Twitter decision reflects its urge to diversify into different domains using existing infrastructure,” Tejpal added.

“We’ve done a lot to improve direct messages over the past year, and have much more exciting work on the horizon. One change coming in July that we want to make you aware of now (and first!), is the removal of the 140 character limit in direct messages,” one of the Twitter developers wrote.

“Twitter has been upgrading its features with a focus on its direct messaging. Lifting the limit is going to be extremely useful for brands to not only handle customer issues, but in delighting customers,” says Sumana Samuk, digital marketing manager, Litehouse, an experienced design house under Harman International.

Increasing the character limit will definitely provide more flexibility.

“It will be a novelty,”said Sachin Doon, co-founder, Digital Research and Technology Solutions. “On the positive side, it could be used by businesses as well, like including product newsletter too in direct messages,” Doon was quoted by IANS.

“On the other side, I feel it good for those who still love to write descriptive letter-like things to each other, people might actually start to use proper grammar and punctuation.”

Inversely, consumers will also find it convenient to reach out to brands from any location.

“Brands have trained and integrated their team to handle customer relations. Now Twitter’s direct messaging service will come to their rescue. They can have one-on-one conversations, they can have customers’ personal details, since the service will use Twitter’s platform,” Samuk added. (IANS)

Click here for reuse options!
Copyright 2015 NewsGram

Next Story

Developers Can Now Access Full Twitter Archive

The micro-blogging company committed to give the developer community a unified platform with scalable access to Twitter data

0
//
48
Developers can now access twitter archives. VOA
Developers can now access twitter archives. VOA
  • Now developers can access Twitter archives
  • It will help developers build a business with the micro blogging site
  • The company has launched three types of APIs

Twitter has launched “premium full-archive search endpoint”, a premium product for developers that will provide them access to the full Twitter archive, including the first tweet from its CEO Jack Dorsey in 2016.

Starting Friday, the full archive search endpoint is available in beta for the developers’ community.

Twitter is a social micro-blogging site. Wikimedia Commons
Twitter is a social micro-blogging site. Wikimedia Commons

This is the first time that this data is available outside of site’s enterprise application programming interface (API), the company said in a statement.

“Like the premium 30-day search endpoint, we want to give you greater access to Twitter history, and we want to make it easy to innovate and to grow your solution,” the micro-blogging platform added.

Also Read: Sale or No Sale: As Twitter tries to broaden its appeal to more people, Users are bound to see Changes

The feature works similarly to the 30-day endpoint and supports more complex queries, higher rate limits and other advanced features.

It will also allow developers to experiment with the new API in a free “Sandbox” environment where they can test things with up to 50 requests per month.

Twitter has launched three types of APIs to facilitate this.
Twitter has launched three types of APIs to facilitate this.

Users can visit “Subscriptions” in their developer accounts to manage this new endpoint.

Last year, the site laid out a vision for its API platform and published a public roadmap.

The micro-blogging company committed to give the developer community a unified platform with scalable access to the site’s data and more predictability so that they can build businesses with Twitter.

The company launched a third type of API — premium APIs — to bridge two types of access to Twitter data.

Also Read: Twitter introduces fast and data-friendly ‘Twitter Lite’ in India with Vodafone as its first global launch partner

This will help Twitter build business with developers and vice-versa. VOA
This will help Twitter build business with developers and vice-versa. VOA

The “premium APIs” can serve as “standard (free and public) APIs” that provide basic query functionality and foundational access to Twitter data and “enterprise APIs” (subscription-based), which deliver real-time and historical data to power businesses at scale. IANS

Next Story