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YouTube Becomes The Most Used Application For Music: Report

This report also shows the challenges the music community continues to face.

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YouTube, Google, google services
The YouTube Music app is displayed on a mobile phone in Los Angeles. VOA

If you are listening to music, chances are you’re on YouTube.

A music consumer report by the industry’s global body IFPI published Tuesday found that 86 percent of us listen to music through on-demand streaming.

And nearly half that time, 47 percent is spent on YouTube.

Video as a whole accounted for 52 percent of the time we spent streaming music, posing challenges to such subscription services as Spotify and SoundCloud.

YouTube
The content-sharing platform is also adding a tool, thus, allowing creators to add or remove non-skippable advertisements in bulk. Pixabay

But while Spotify’s estimated annual revenue per user was $20 (17.5 euros), YouTube’s was less than a dollar.

The London-based IFPI issued a broader overview in April that found digital sales for the first time making up the majority of global revenues thanks to streaming.

The report published Tuesday looked into where and when we listen to music.

It found that three in four people globally use smartphones, with the rate among 16- to 24-year-olds reaching 94 percent.

The highest levels were recorded in India, where 96 percent of consumers used smartphones for music, including 99 percent of young adults.

YouTube
YouTube music will separate the movies and music section on the platform. Pixabay

But music does not end when we put away our phones, with 86 percent globally also listening to the radio.

Copyright infringement was still a big issue, with unlicensed music accounting for 38 percent of what was consumed around the world.

“This report also shows the challenges the music community continues to face — both in the form of the evolving threat of digital copyright infringement as well as in the failure to achieve fair compensation from some user-upload services,” said IFPI chief Frances Moore.

The report noted that “96% of consumers in China and 96% in India listen to licensed music.”

Also Read: Google Maps Gets A New Update That Lets You Access Music

It did not, however, say how many of those consumers also listened to music that infringed copyrights.

Overall, the average consumer spent 2.5 hours a day listening to music, with the largest share of it consumed while driving, the industry report said. (VOA)

Next Story

OPPO to Launch ‘Oppo Reno Ace’ in China on October 10

Chinese smartphone manufacturer Oppo on Monday confirmed that its next flagship product, 'OPPO Reno Ace', would be launched in China on October 10

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Oppo, smartphones, china, launch
Oppo launched its Oppo Reno2 series of smartphones in August. Wikimedia Commons

Chinese smartphone manufacturer Oppo on Monday confirmed that its next flagship product, ‘OPPO Reno Ace’, would be launched in China on October 10.

According to a recent Weibo post by the manufacturer, the device will have 65W fast-charging capabilities and it would be first smartphone to feature the world’s fastest fast charging technology, news portal GSMArena reported.

The device is also rumored to sports a 6.6inch FHD+ curved edge display with thin bezels with 90 Hz refresh rate, up to 100 per cent screen space and one can expect a pop-up or an under-screen camera selfie shooter.

Oppo, smartphones, china, launch
The handset, OPPO RENO 10X features a 6.6-inch notchless AMOLED display with rounded edges. IANS

The device will be powered by Snapdragon 855+ chipset, 12GB RAM, 256GB onboard storage, a 4,000mAh battery and it supports 5G connectivity.

ALSO READ: LG Looking to Revive its Tablet Business with ‘G Pad 5’

Other details about the smartphone’s specifications are currently under the wraps.

Meanwhile, Oppo launched its Oppo Reno2 series of smartphones in August which consists of Oppo Reno2, the Reno2 F and the Reno2 Z handsets. (IANS)