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Steven Spielberg’s Amblin and Chinese E-commerce giant Alibaba Announce Partnership to co-produce Films for Global Audiences

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Steven Spielberg's Amblin Partners and Chinese e-commerce giant Alibaba Group's media arm announced a partnership Sunday to co-produce films for global audiences.

The deal adds to a multibillion-dollar string of Chinese ventures with Hollywood studios to capture more of the profits from China's growing media market.

Alibaba Pictures will acquire a minority stake in Amblin Partners, the companies said. Amblin, co-owned by Spielberg, combines DreamWorks Studios, Participant Media, Reliance Entertainment and Entertainment One.

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No financial details were announced.

Alibaba, led by founder Jack Ma, is China's biggest online commerce company and has expanded into entertainment with its 2014 acquisition of a 60 percent stake in a Hong Kong company that became Alibaba Pictures. Alibaba also owns the Youku Tudou online video service.

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The partnership "marks an important milestone in our globalisation strategy to reach Chinese and global audiences alike," said Alibaba Pictures chairman Shao Xiaofeng in a statement. "We will also leverage Alibaba Group's ecosystem as a channel for Amblin Partners' films to reach hundreds of millions of Chinese consumers." (VOA)

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