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Being Active On Facebook Can Raise Your Political Awareness

Social media can inform audiences, even the little article previews that appear in Facebook's News Feed.

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"This overconfidence might translate to increased political participation, but concern remains over whether social media provides enough information for voters to make fully informed choices," he added. Pixabay

People who read Facebook’s News Feed that showcases previews of various news articles tend to overestimate their political knowledge and form a strong opinion, says a study.

With approximately half of Internet users using Facebook to access news, the study has important implications for how people learn about politics.

The study, published in the Research and Politics journal, argued that although reading the short article previews provides one with political information, individuals especially those who are motivated to seek emotions think they know more than they actually do.

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With approximately half of Internet users using Facebook to access news, the study has important implications for how people learn about politics. Pixabay

They tend to form strong opinions and are significantly more likely to overestimate their knowledge.

“Social media can inform audiences, even the little article previews that appear in Facebook’s News Feed. However, with this learning comes a false confidence; some individuals (particularly those motivated by their gut reactions) think they learn more on the issue than they actually do,” Nicolas M. Anspach from the York College of Pennsylvania in the US told PsyPost.com

“This overconfidence might translate to increased political participation, but concern remains over whether social media provides enough information for voters to make fully informed choices,” he added.

In the study, a group of 320 participants read an article from The Washington Post about the safety of genetically modified foods.

Another group of 319 participants read a mock Facebook News Feed containing four article previews, where one preview was about genetically modified foods, while a third group of 351 participants, used as a control, did not read anything.

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When tested about their knowledge of the subject, the participants who read the full article answered the most questions correctly, while those who read the News Feed correctly answered only one question more often than the control group on average. Pixabay

Also Read: Good News! HIV Now Has A Cure Possible

When tested about their knowledge of the subject, the participants who read the full article answered the most questions correctly, while those who read the News Feed correctly answered only one question more often than the control group on average.

But participants who read the News Feed were more likely to overestimate their knowledge, especially among those motivated to experience strong emotions. (IANS)

 

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Facebook Loses its Place Among the World’s 10 Most Valuable Brands

Only 28 per cent of Facebook users believed the company is committed to privacy, down from a high of 79 per cent

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Corporate, America, Climate Change
FILE - In this April 30, 2019, file photo, Facebook stickers are laid out on a table at F8, Facebook's developer conference in San Jose, Calif. The Boston-based renewable energy developer Longroad Energy announced in May that Facebook is building a… VOA

Hit by privacy scandals and year-round investigations, Facebook has lost its place among the world’s 10 most valuable brands in global brand consultancy Interbrand’s annual ranking of best top 100 brands.

Facebook fell to the 14th spot. Two years back, the social networking giant was at the eighth spot in the list, billed as a “rapidly appreciating” brand.

Apple led the top 100 best brands’ list, followed by Google and Amazon. Microsoft was the fourth, Coca Cola fifth and Samsung came sixth on the list.

The seventh spot was grabbed by Toyota, Mercedes was the eighth, McDonald’s ninth and Disney was at the 10th spot.

Pitching for breaking up Facebook, US-based software giant Salesforce CEO Marc Benioff has called the social networking platform “new cigarettes” which are making kids addictive. Benioff said that the company must be held accountable now.

Several US lawmakers like Senators Kamala Harris and Elizabeth Warren have also been pitching to break up Facebook.

Fake, News, WhatsApp, Facebook, India
The Facebook mobile app on an Android smartphone. Wikimedia Commons

Nearly 40 state attorneys general in the US have decided to join probe against Facebook’s anti-competitive business practices.

Facebook this year agreed to pay $5 billion as a settlement to the US Federal Trade Commission (FTC) over privacy violations.

According to a survey by independent research firm Ponemon Institute in 2018, users’ confidence in Facebook plunged by 66 per cent after Cambridge Analytica data scandal involving 87 million users.

Also Read: Apple Users can Now Report Accidents, Traffic on Google Maps

Only 28 per cent of Facebook users believed the company is committed to privacy, down from a high of 79 per cent.

“We found that people care deeply about their privacy and when there is a mega data breach, as in the case of Facebook, people will express their concern. And some people will actually vote with their feet and leave,” Ponemon said in a statement. (IANS)