Thursday February 21, 2019

Bollywood’s Sri Lankan Star Says Entertainment Is A Brutal Bussiness

She promotes the idea of veganism

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Bollywood's Sri Lankan Star Says Entertainment Is A Brutal Bussiness
Bollywood's Sri Lankan Star Says Entertainment Is A Brutal Bussiness, flickr

Bollywood’s Sri Lankan star Jacqueline Fernandez says entertainment is a brutal and unpredictable business where things change every Friday.

Jacqueline, who made her Bollywood debut in 2009 with “Aladin”, is now a mainstream commercial actress, thanks to her successful films like “Kick” and “Judwaa 2”, and hit franchises like “Houseful” and “Race”.
But she says there is “no foolproof formula of success or failure”.

“We are living in a cut-throat world and entertainment is a very brutal business where every Friday things change. There is no foolproof formula of success or failure here, but the result gives you the reality check every week,” Jacqueline told IANS here.

“At times we get demotivated at so many different levels because everything changes on Friday — fans, idea and loyalty. When things go right consistently, we tend to forget that it is a very fickle world where we are just a moment away from the opposite side of success,” she added.

She feels that the brand of films or products that she endorses are a reflection of who she is in real life.

“When it comes to brand endorsement, I do not promote any brand where I do not believe in the product or the ideology of the brand,” said the actress who was honoured by PETA India Awards for Digital Activism.

She also promotes the idea of veganism and “no animal testing” for cosmetic products.

“There were times when I refused to be associated with a brand from where I could have earned a huge amount of money but I knew that I would not use that product. And the fact is that I am very loyal towards my fans. I cannot go and tell my 18 million fans to use something that I do not believe in. I think from the heart.”

So, is that coming from the mind of an actress who takes entertainment as a serious business of image-building or from the heart of an artiste?

“You know I think I am yet to reach a point from where I can call myself an artiste because I have to improve a lot on my craft of acting, but I surely understand the mind of an artiste — which is pure, not calculative or manipulative.

“Yes, there is a risk factor involved in it because, at times, my decision works; at times, it doesn’t… but every result teaches me something,” replied the former beauty queen.

Jacqueline Fernandez
Jacqueline Fernandez, flickr

Jacqueline is playing the character of Jessica and sharing screen space with Salman Khan, Bobby Deol and Anil Kapoor in “Race 3”.

Giving an insight into the thriller, she said: “This is not the continuation of ‘Race 2’. It is a different story of a family where the narration has elements of mystery, power struggle, betrayal and suspense. (IANS)

“Jessica fights hard, her punch is real punch, her gun fight is raw!”

Her character shows the physical strength of a woman in a fight sequence.

“It is great to see that we are getting the opportunity to project ourselves like real fighters and are as strong as our male counterparts. My character fights the way a girl would fight in real life if she is attacked,” said Jacqueline.

Where does Jacqueline see herself after five years?

“I cannot predict because things are changing dramatically in the film industry and I am changing as an actor.

“So for me, while every opportunity takes you one step forward, one wrong decision can take you steps backwards, so I do not plan where I will be after five years. I want to go with the flow,” she replied.

Also read: Indian oceans Rahul Ram doesnt mind working in bollywood

Directed by Remo D’souza, “Race 3” will release on June 15.(VOA)

Next Story

Bollywood Tells Stories About Love, But Also Highlights Stalking

Cinema gets a dose of creepiness in the name of love

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Image: IANS

Be it Varun Dhawan’s attempts to woo Alia Bhatt in “Badrinath Ki Dulhania”, or Akshay Kumar following Bhumi Pednekar and clicking her photographs without her consent in “Toilet: Ek Prem Katha” or Shah Rukh Khan singing the famous “Tu haan kar ya na kar, tu hai meri Kiran” — Bollywood tells stories about love but also highlights stalking.

Social activist Ranjana Kumari blames cinema for creating a culture of stalking women.

“They show that initially women say ‘No’ but don’t take ‘No’ for a ‘No’. It is actually a ‘Yes’. It has been there since long. Stalking has been packaged in a romantic way,” Kumari told IANS.

“It conveys the superiority that men have over women. She, in any case, has to give in. It is a myth that is being perpetuated by creating this culture… She is still an object of his desire,” she added.

Actress Swara Bhasker, who appeared in “Raanjhanaa”, admitted that the Aanand L. Rai directorial glorified stalking.

Bollywood Actor Varun Dhawan
Varun Dhawan.

“When it came out, it got panned by feminists for glorifying stalking… For a long time, I refused to believe it and thought that it is not true… But then as time passed by, I was like, actually, maybe yes,” she said when she joined actress Kareena Kapoor Khan for an episode of her radio show.

According to psychologist Samir Parikh, films have an impact on people at some level or the other.

“When you see something being presented in a palatable manner to you, you feel it is okay to do it, so you get desensitised to it. You get disinhibited and it changes your perception of reality. People, especially youngsters and vulnerable ones, end up doing what they see their role models doing,” Parikh told IANS.

Also Read- Pakistan to Curb ‘Hate Speech’ on Social Media

“It is important to educate and upgrade people and give them the right support and guidance,” he said.

All is not fair in love, and it is time to put the lens on it as well. (IANS)