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Facebook Birthday Feature Raises Money For Charity

Stan Jensen, retired from working in sales at a Silicon Valley firm, received a message from Facebook asking if he wanted to mark the occasion of his birthday by dedicating the day to a cause. He did.

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When Behnoush Babzani turned 35, she threw a party. She also used her birthday to ask friends to donate to a cause she cares about deeply: helping people who need bone marrow transplants.

She herself received a bone marrow transplant from her brother.

“It’s not that my body was making cancerous cells, it was that my body was making no cells,” she said. “So think about the boy in the bubble. I had to be isolated. I didn’t have an immune system to protect me.”

Using a new feature on Facebook, Babzani in a few clicks posted a photo of herself in a hospital gown when she was receiving treatment and she asked her friends to help raise $350.

New way to raise money for causes

Facebook has always been a convenient way to send birthday wishes to friends. Now users have started taking advantage of a new feature introduced a year ago by the popular social networking site to turn birthday wishes into donations to help a favorite cause.

It’s turned into a huge success for charities. In its first year, Facebook’s birthday fundraiser feature raised more than $300 million for charities around the world. With a new revenue source, some charities are rethinking some of their standard fundraising activities.

The success of the Facebook birthday feature comes as social media users have begun to question how internet services connecting friends and family around the world have also become a mechanism for some to spread hate or influence foreign elections.

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Facebook COO Sheryl Sandberg, left, accompanied by Twitter CEO Jack Dorsey are sworn in before the Senate Intelligence Committee hearing on ‘Foreign Influence Operations and Their Use of Social Media Platforms’ on Capitol Hill. VOA

Networks used to spread hate

Along with Twitter CEO Jack Dorsey, Sheryl Sandberg, Facebook’s chief operating officer, testified in the U.S. Senate recently about steps the company has taken to identify and remove posts that violate the company’s terms of service.

“We were too slow to spot this, and too slow to act. That is on us,” Sandberg told the Senate committee.

Yet, the birthday fundraiser feature shows the power of using social media for good, says Facebook spokeswoman, Roya Winner.

“It gives people who are celebrating a birthday, a chance to turn that day into something that’s bigger than themselves,” she said.

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The American Society for the Prevention of Cruelty to Animals is one of the biggest receivers

Some of the biggest recipients have been St. Jude, the children’s hospital, the Alzheimer’s Association, the American Cancer Society, No Kid Hungry, which focuses on child hunger in the U.S., and the American Society for the Prevention of Cruelty to Animals.

In the days that followed, Behnoush surpassed her goal, raising more than $1,700. Her social network became an army pulling together to do good.

Rescuing sea lions

Two weeks before his 65th birthday, Stan Jensen, retired from working in sales at a Silicon Valley firm, received a message from Facebook asking if he wanted to mark the occasion of his birthday by dedicating the day to a cause. He did.

He turned to 1,400 Facebook friends to help raise money for the Marine Mammal Center in Northern California, where he volunteers once a week helping injured sea lions.

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He turned to 1,400 Facebook friends to help raise money for the Marine Mammal Center in Northern California. Flickr

He raised $2,300.

“It surpassed my wildest dreams,” he said, and he let his friends know they made a difference.

“You’ve bought a ton of fish,” he told them. “You are feeding all the animals we have on site for several days.”

Also Read: At St. Teresa Charity Home, Out of 450 Births only 170 are in Record

His birthday is coming up again, and the sea lions are always hungry. He’s perfecting his pitch: “I know I’m special to you, but I’d like just the cost of a Starbucks coffee. Just $5. Please.” (VOA)

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Australia Proposes To Strengthen Regulations of Facebook, Google

Facebook has 17 million monthly users in Australia -- 68 per cent of its population -- while Instagram, second most popular site in terms of users - which is owned by Facebook, has 11 million users

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Australia recommends strengthening regulation of Facebook, Google. Pixabay

The Australian Competition and Consumer Commission (ACCC) on Monday proposed measures to counter the dominant market positions of Google and Facebook and strengthen monitoring on their access to information, advertising and consumers personal data.

The regulatory body, which recommended 11 preliminary measures in the report, was directed to conduct a public inquiry into the impact of digital search engines, social media platforms and other digital content in 2017 by then treasurer and current Prime Minister Scott Morrison.

“Acting as an intermediary between consumers and news outlets, platforms are inherently influential in shaping consumers’ choices of digital journalism,” said the report cited by Efe news.

This influential position and filtration of news items could place the consumer in a so-called filter bubble, increasing the risk of consumers being exposed to unreliable news, according to the report.

“The algorithms operated by each of Google and Facebook, as well as other policies, determine which content is surfaced and displayed to consumers in news feed and search results,” it said.

“The ACCC considers that the strong market position of digital platforms like Google and Facebook justifies a greater level of regulatory oversight,” Chair Rod Sims said.

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Facebook, social media. Pixabay

The commission called for the creation of a regulatory authority with powers to monitor these digital platforms and recommended establishing an automatic mechanism to take down content that violates copyright.

The ACCC said consumers should be informed about the manner in which these platforms collect and use their data to create personalized advertising.

This would include a reform of privacy laws to require the user’s express consent to data collection and “enable consumers to require erasure of their personal information where they have withdrawn their consent”.

Also Read- Actor Shahid Kapoor Finally Speak Upon His Health Rumours

ACCC said that it found that “competition may have been distorted in multiple sectors where consumer data is used”.

Facebook has 17 million monthly users in Australia — 68 per cent of its population — while Instagram, second most popular site in terms of users – which is owned by Facebook, has 11 million users.

In 2017, Google registered 90 per cent of search traffic originating from Australian desktops and 98 per cent from mobile phones. (IANS)