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Facebook Not Going To Allow Foreign-Funded Add That May Influence Indonesia’s Elections

The company said it had also prohibited foreign-funded advertisements for Nigeria's elections in February and for Ukraine's elections later this month.

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Facebook
Facebook, which also owns Instagram and WhatsApp, said it will start blocking ads that don't comply in mid-April. VOA

Facebook says it will not allow foreign-funded advertisements for an upcoming presidential election in Indonesia, the world’s third-largest democracy, hoping to allay concerns that its platform is being used to manipulate voting behavior.

The announcement on Facebook’s website said the restriction in Indonesia took effect Monday morning and is part of “safeguarding election integrity on our platform.”

Facebook and other internet companies are facing increased scrutiny over how they handle private user data and have been lambasted for not doing enough to stop misuse of their platforms by groups trying to sway elections. Critics say foreign interests, and Russia in particular, used Facebook to harvest private data and disseminate paid ads that may have influenced the outcomes of the 2016 U.S. presidential election and the U.K. referendum on leaving the European Union.

instagram
The social media company, which also owns Instagram and WhatsApp and has about 2.3 billion users for its Facebook site alone, said it’s using a mix of automated and human intervention to identify foreign-funded election ads. Pixabay

Indonesia votes for president on April 17. The campaign pits incumbent leader Joko Widodo against ultranationalist former Gen. Prabowo Subianto, who was narrowly defeated by Widodo in 2014.

The social media company, which also owns Instagram and WhatsApp and has about 2.3 billion users for its Facebook site alone, said it’s using a mix of automated and human intervention to identify foreign-funded election ads.

Facebook
Critics say foreign interests, and Russia in particular, used Facebook to harvest private data and disseminate paid ads that may have influenced the outcomes of the 2016 U.S. presidential election and the U.K. referendum on leaving the European Union. VOA

It said the restriction applies to any ads coming from an advertiser based outside of the country “if it references politicians or political parties or attempts to encourage or suppress voting.”

Also Read: New Techniques Let Scientists Directly Study The DNA Codes

The company said it had also prohibited foreign-funded advertisements for Nigeria’s elections in February and for Ukraine’s elections later this month.

For upcoming elections for the European Parliament and India, it has said advertisers will need to be authorized to buy political ads and a new tool will provide information about an ad’s budget, the number of people it reached and demographics about who saw the ad, including age, gender and location. (VOA)

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Facebook Loses its Place Among the World’s 10 Most Valuable Brands

Only 28 per cent of Facebook users believed the company is committed to privacy, down from a high of 79 per cent

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Corporate, America, Climate Change
FILE - In this April 30, 2019, file photo, Facebook stickers are laid out on a table at F8, Facebook's developer conference in San Jose, Calif. The Boston-based renewable energy developer Longroad Energy announced in May that Facebook is building a… VOA

Hit by privacy scandals and year-round investigations, Facebook has lost its place among the world’s 10 most valuable brands in global brand consultancy Interbrand’s annual ranking of best top 100 brands.

Facebook fell to the 14th spot. Two years back, the social networking giant was at the eighth spot in the list, billed as a “rapidly appreciating” brand.

Apple led the top 100 best brands’ list, followed by Google and Amazon. Microsoft was the fourth, Coca Cola fifth and Samsung came sixth on the list.

The seventh spot was grabbed by Toyota, Mercedes was the eighth, McDonald’s ninth and Disney was at the 10th spot.

Pitching for breaking up Facebook, US-based software giant Salesforce CEO Marc Benioff has called the social networking platform “new cigarettes” which are making kids addictive. Benioff said that the company must be held accountable now.

Several US lawmakers like Senators Kamala Harris and Elizabeth Warren have also been pitching to break up Facebook.

Fake, News, WhatsApp, Facebook, India
The Facebook mobile app on an Android smartphone. Wikimedia Commons

Nearly 40 state attorneys general in the US have decided to join probe against Facebook’s anti-competitive business practices.

Facebook this year agreed to pay $5 billion as a settlement to the US Federal Trade Commission (FTC) over privacy violations.

According to a survey by independent research firm Ponemon Institute in 2018, users’ confidence in Facebook plunged by 66 per cent after Cambridge Analytica data scandal involving 87 million users.

Also Read: Apple Users can Now Report Accidents, Traffic on Google Maps

Only 28 per cent of Facebook users believed the company is committed to privacy, down from a high of 79 per cent.

“We found that people care deeply about their privacy and when there is a mega data breach, as in the case of Facebook, people will express their concern. And some people will actually vote with their feet and leave,” Ponemon said in a statement. (IANS)