Tuesday March 26, 2019
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Flipkart, ASUS to launch Indian consumer-oriented products

The partnership would kick off with the launch of "ZenFone Max Pro" on April 23, the company said in a statement

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E-commerce player giant Flipkart and Taiwanese electronics company ASUS on Tuesday announced a long-term partnership under which Flipkart will become ASUS’ premier partner and seller for smartphones that have been customised to address Indian customers’ needs.

Asus Smartphone. Pixabay

On the marketing front, both companies would extensively support each other in the planning and execution of marketing activities for ASUS ZenFones. The partnership would kick off with the launch of “ZenFone Max Pro” on April 23, the company said in a statement.

Also Read: Flipkart announces Rs 50,000 allowance for employees to adopt kids

“With ASUS, we are multiplying our efforts by collaborating to leverage our individual strengths — data-driven research and insights, and technological prowess — to build smartphones truly customised for India,” said Flipkart CEO Kalyan Krishnamurthy. ASUS also announced aiding the digital education of the needy through its CSR initiatives.

“We see tremendous opportunity in creating products and services that address India’s special market needs. With Flipkart’s partnership, we aim to gain more insights about Indian consumers’ needs which can help us develop even more suitable products for the Indian market,” added Jerry Shen, ASUS CEO. IANS

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ASUS Launches its ROG Line-up in India

The device is powered by the latest 8th Generation Intel Core i7-8750H six-core CPU

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ASUS
ASUS launches 2 AMD-powered gaming laptops in India. Flickr

ASUS Republic of Gamers (ROG) on Monday unveiled its range of gaming laptops in India, including the ROG Zephyrus S GX531, ROG Zephyrus S GX701 and ROG Strix SCAR II and a desktop named GL12CX.

“Today we launch the new ROG line-up powered by the new NVIDIA GeForce RTX lineup, including the GeForce RTX 2080 on the GL12CX desktop, and the GeForce RTX 2060, RTX 2070 powering the ROG GL504 laptop with gaming and VR performance. Each one offers cooling to ensure that the products deliver unprecedented sustained gaming performance,” Arnold Su, ROG and PC Head, ASUS India, said in a statement.

The Zephyrus S GX531 is an ultra-slim laptop with a 15.6-inch display, featuring NVIDIA GeForce RTX 2070 Max-Q and costs. It would be available starting April for Rs 2,39,990.

ASUS
Asus Motherboard. Flickr

The ROG Zephyrus S GX701GX is a 17-inch gaming laptop that packs high-end computing prowess with up to 8th Gen Intel Core i7 processors and NVIDIA GeForce RTX 2080 GPU. It would be available for Rs 3,49,990 starting April.

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The ROG Strix SCAR II is built for the FPS side of the e-sports arena and features NVIDIA GeForce RTX 2070 graphics with 8GB of VRAM.

The device is powered by the latest 8th Generation Intel Core i7-8750H six-core CPU. (IANS)