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India visit on Jobs’ advice saved Facebook: Mark Zuckerberg

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By NewsGram staff writer

New Delhi: At an event on Sunday, Indian Prime Minister Narendra Modi and Facebook Inc founder Mark Zuckerberg told stories of their life which inspired them to become what they are today.

“India is personally very important to the history of our company,” Zuckerberg said at Facebook’s headquarters in California. He said when he was considering whether to sell the company or not, Apple Inc founder Steve Jobs suggested to visit a temple in India “in order to reconnect with what I believed was the mission of the company”.

Zuckerberg did not mention the name of the temple but said Steve visited the same when he was planning the future of Apple.

“And so I went and I traveled for almost a month,” said Zuckerberg. “Seeing the people, seeing how people connected, having the opportunity to feel how much better the world could be if everyone had a stronger ability to connect reinforced for me the importance of what we were doing and that is something that I have always remembered over the last 10 years as we have built Facebook.”

Modi said in response, “I think people all across the world will be pretty surprised to hear what you said today Mark and I hope that the inspiration you got and the inspiration that helped you to start what you started.”

“You did ask the question why there is a lot of optimism when people talk about India and what do I think about that. When you went to India you visited a temple with a lot of hopes, and look to where you have reached.”

“I hope that will not just be something to enhance your company’s bank balance I hope that you will be the voice of millions and billions of people all over the world,” Modi added.

Zuckerberg asked Modi to talk about his mother. While doing so with all honesty and sincerity, he came close to tears.

“When we were small, what we used to do to get by,” Modi said, before a long pause, “We used to go to our neighbors’ houses nearby, we used to clean the dishes, fill water.”

With chocking voice, he added, “So you can imagine what a mother had to do, what a mother had to do to raise her children, what she must have gone through.”

In India, he said, this sacrifice is done by thousands of mothers and it is their hallmark.

“It is not what you become that a mother is going to want or wish for, it’s how you become that,” Modi said. Concluding his Q&A event he said, “Thank you ma.”

After the event, Zuckerberg posted on his official Facebook page describing childhood’s stories of Modi and his mother’s impact on his life as “deeply moving and inspiring” and “the most amazing moment”.

 

(With quotes from The Wall Street Journal)

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Political ad Spend on Facebook Picks up in April

The 2019 Lok Sabha election is being held in seven phases from April 11 to May 19

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FILE - The Facebook app icon is shown on an iPhone in New York. VOA

Political parties and their affiliates ramped up spending on social media ads ahead of the third phase of Lok Sabha elections, scheduled for Tuesday, show data released by Facebook Ad Library.

Indians spent around Rs 7 crore for running political ads on Facebook and Instagram in the first 20 days of April, while the amount spent on these platforms in February-March was about Rs 10 crore.

Facebook’s Ad Library, a searchable database, includes ads related to politics and issues of national importance run on Facebook or Instagram.

The Bharatiya Janata Party (BJP) and its affiliates continue to lead the ad spending on Facebook. The official BJP page took the top spot in the list of spenders on social media platforms. Of the Rs 1.3 crore that it spent on Facebook, Rs 44.32 lakh was spent during the week ending April 20.

The official Congress page on Facebook spent Rs 56.69 lakh during February-April 20.

However, supporters and affiliates of political parties account for most of the spending on the social media platforms.

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FILE – An Indian man surfs a Facebook page at an Internet cafe in New Delhi, India, Feb. 9, 2016. VOA

For example, the pro-BJP pages — Bharat Ke Mann Ki Baat (Rs 2.23 core), My First Vote For Modi (Rs 1.08 crore) and Nation with NaMo (Rs 1.20 crore) among others — spent much more than the Congress.

Similarly, the pro-Congress page “Bande Mein Hai Dum” spent Rs 2.59 lakh for drumming up support for the grand old party on Facebook and the Indian Youth Congress spent Rs 6.52 lakh on the social media platform.

Among the regional parties, the Biju Janata Dal (BJD), the YSR Congress and the Telugu Desam Party (TDP) lead the spending table on Facebook.

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On Twitter, the accounts spending over $100 during the past week belonged to BJP MLA from Mandawa Narendra Kumar, Mumbai Congress unit chief Milind Deora, Congress leader and former Union Minister Subodh Kant Sahai, BJD President Naveen Patnaik and the TN Youth Party.

The 2019 Lok Sabha election is being held in seven phases from April 11 to May 19. (IANS)