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Sales of Smart Feature Phones Expected To Be About $28 Billion Over Next Three Years

"The global smart feature phone demand grew 252 per cent year-on-year in 2018 - albeit from a low base, contributing roughly 16 per cent of the total feature phone volumes," said Tarun Pathak, Associate Director at Counterpoint Research.

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India made the biggest contribution to the demand for smart feature phones in 2018. Pixabay

The revenue opportunity from increased sales of smart feature phones is expected to be about $28 billion over the next three years, according to a new report from Counterpoint Research.

“This will be enabled by a potential of more than 300 million smart feature phone users globally by the end of 2021. Software and services alone will contribute to 71 per cent of this near- to mid-term revenue opportunity, or around $20 billion,” Neil Shah, Research Director at Counterpoint Research, said in a statement on Monday.

India made the biggest contribution to the demand for smart feature phones in 2018.

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“The global smart feature phone demand grew 252 per cent year-on-year in 2018 – albeit from a low base, contributing roughly 16 per cent of the total feature phone volumes,” said Tarun Pathak, Associate Director at Counterpoint Research. Pixabay

A smart feature phone is a device with a traditional feature phone form-factor and design but with a chipset and an operating system which can support sophisticated smartphone-like features such as high-speed Internet access along with an application and services ecosystem.

“The global smart feature phone demand grew 252 per cent year-on-year in 2018 – albeit from a low base, contributing roughly 16 per cent of the total feature phone volumes,” said Tarun Pathak, Associate Director at Counterpoint Research.

“While India is the biggest contributor to this demand, major markets that have driven smart feature phone sales include the US, UK, South East Asia and Africa. We estimate that smart feature phones will cross more than half of global feature phone volumes by 2021,” Pathak added.

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A smart feature phone is a device with a traditional feature phone form-factor and design but with a chipset and an operating system which can support sophisticated smartphone-like features such as high-speed Internet access along with an application and services ecosystem. Pixabay

One of the key companies that has been driving this growth of smart feature phones is KaiOS. KaiOS is a software platform powering this new segment of phones and helping the digital inclusion of feature phone users with native support for 3G/4G networks as well as a curated app and services ecosystem.

Also Read:YouTube Projects The Earth To Be Flat

Reliance Jio has been fastest to see the opportunity and adopt the platform to acquire tens of millions of 2G feature phone users to its 4G network with its KaiOS-powered 4G smart feature phone.

The company’s Jio Phone is the world’s leading VoLTE-supported KaiOS-based smart feature phone, the research showed. (IANS)

Next Story

Microsoft Ending Support For its Smart-band Services

In 2016, its production was discontinued for its often criticised awkward and uncomfortable design

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A man walks past a Microsoft sign set up for the Microsoft BUILD conference at Moscone Center in San Francisco, April 28, 2015. VOA

Microsoft is ending support for its “Health Dashboard” applications and services for its smart-band fitness tracker. It will refund all users whose devices are still under warranty.

The company is offering $79.99 for Band 1 owners and $175 for Band 2 devices.

“On May 31, the ‘Microsoft Health Dashboard’ site will be shut down and Microsoft Band applications will be removed from the Microsoft Store, Google Play and Apple App store,” the software giant announced via a blog-post on Friday.

Active Microsoft Band users, who have used the band and completed a data sync to the “Health Dashboard” between December 1, 2018 and March 1, 2019 are also eligible for refunds by the company.

It is to be claimed by August 30.

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Microsoft CEO Satya Nadella delivers the keynote address at Build, the company’s annual conference for software developers. VOA

Although the web connected features will no longer be available, the users can continue to set alarms and track daily health information, activity data, as well as sleep analytics.

“Functionality will be limited to what’s available on the Band device. Resetting the device after the service been discontinued will make it impossible to set up the device again,” the post said.

Also Read- Social Networking Giant Facebook Sues China-based Companies Over Fake Accounts

Users have been instructed to transfer their data using the export tools on Microsoft’s support site before May 31.

Introduced in 2014, Microsoft Band came with smart-watch and activity-tracker features, developed by the Windows-maker. A second generation was also released.

In 2016, its production was discontinued for its often criticised awkward and uncomfortable design, the media reported. (IANS)