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Teachings of Lord Buddha can save our world from being blown away: Prime Minister Narendra Modi

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By NewsGram Staff Writer

Prime Minister Narendra Modi on Monday attended International Buddha Purnima Diwas celebrations in Talkatora Stadium, Delhi and offered prayers for the people affected by earthquake in Nepal.

The event was attended by thousands of devotees of Lord Buddha and followers of Modi, but the established agenda for the event was to help the affected people of Nepal in the best possible way.

In his speech, Modi expressed the role and relevance of Buddha’s messages in today’s world.

The focus of the Prime Minister’s speech was to share the pain of quake-devastated people of Nepal and providing the hope of their resurrection as soon as possible. One-minute of mournful silence was also observed to recall the victims of the massive earthquake in Nepal and India.

“Today is a special day yet we feel a bit burdened. That is because Nepal, a land we all love, is facing difficulty,” he said.

“We should share the pain and wipe the tears of people of Nepal,” he added while making a reference to the disaster affected birthplace of Lord Buddha on the occasion of his birth anniversary.

He further referred the teachings of Lord Buddha as an anchor that can save our world from being blown away. “If we want freedom from Yudh, it can be through the Marg of Buddha,” he said.

Modi furthermore said, “Everyone knows that 21st century is Asia’s century. But without Buddha’s teachings, the 21st century would not have been ours.”

He gave an example of Lord Buddha, who took birth as prince, abandoned all the pleasures of life in search of enlightenment 2500 years ago. “Some people think power and prosperity are good enough to solve all problems…. But Lord Buddha renounced all these to seek greater powers through love and compassion for welfare of humanity. This thought is not small. He must have been having big conviction and courage to renounce all these,” Modi said.

He also said that, “Whether its caste system or anything good or bad, Lord Buddha was sensitive on every issue and wanted evolution and the world to be united.”

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India is Leading Mobile Ad Fraud in Asia: Report

Marketers must understand the potential of technologies such as Blockchain that can help solve issues related to fraud and create security and transparency in mobile marketing ecosystem

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Asia
Major types of ad Fraud are cookie stuffing (74 per cent), adware traffic (65 per cent), data fraud (61 per cent) and ad injection (54 per cent), and the cases Have Been Increasing in Asia. Pixabay

India is leading mobile ad Fraud in Asia with a rate of 62 per cent as marketers are spending nearly 20 per cent of their advertising budget on ad fraud, a new report said on Monday.

Nine out of 10 marketers said there is scope for improvement in ad fraud prevention methods while 95 per cent respondents felt that lack of penalties and transparency in industry regulations give rise to ad fraud,” said the report titled ‘Ad Fraud Benchmark Report’ from global non-profit organization Mobile Marketing Association.

Major types of ad fraud are cookie stuffing (74 per cent), adware traffic (65 per cent), data fraud (61 per cent) and ad injection (54 per cent).

Only 37 per cent respondents are aware of Blockchain and its application to fraud prevention, said the report published in collaboration with a leading research firm Decision Lab.

Asia
India is leading mobile ad Fraud in Asia with a rate of 62 per cent as marketers are spending nearly 20 per cent of their advertising budget on ad fraud, a new report said on Monday. Pixabay

“In India, the awareness on ad fraud risks is very low with almost a fifth of the marketers being unclear of their ad fraud budget and majority of them believing that fraudulent activities will only increase,” said Moneka Khurana, Country Head, MMA India.

ALSO READ: AI Can Give More Accurate Results for Cardiac MRI

“Marketers must understand the potential of technologies such as Blockchain that can help solve issues related to fraud and create security and transparency in mobile marketing ecosystem,” Khurana added. (IANS)