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Twitter India celebrates Tamil, Malayalam New Year with emoji

Twitter in the recent past has created a few emojis to celebrate Ganesh Chaturthi, Guru Nanak Jayanti, Ambedkar Jayanti and Diwali

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Twitter celebrates Indian festivals with emoticons. IANS
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Twitter on Friday introduced its first-ever emoji that celebrates Puthandu (also known as Puthuvarusham) and Vishu — the New Year celebrations in Tamil Nadu and Kerala respectively — that fall on April 14.

Twitter to soon release Snapchat like feature. VOA
Twitter has celebrated other Indian festivals in past too. VOA

The emoji will be active from April 14 at 9 am until April 15, Twitter said in a statement. “We’re excited to celebrate Puthandu and Vishu with a special Twitter emoji which will be activated through English, Tamil and Malayalam hashtags,” said Keya Madhvani-Singh, Head of Entertainment Partnerships, Twitter India.

Various celebrities, including actor Mohanlal will join in the celebrations by wishing people a Happy Puthandu and Vishu.

Also Read: Twitter India rolls out sponsored ‘Moments’

People can tweet with the hashtags #HappyPuthandu and #HappyVishu — which will also be available in Tamil and Malayalam languages — and the emoji will appear.

The emoji is designed to represent people celebrating Puthandu and Vishu by holding diyas, symbolic of the welcoming of prosperity and happiness during the year. Twitter in the recent past has created a few emojis to celebrate Ganesh Chaturthi, Guru Nanak Jayanti, Ambedkar Jayanti and Diwali. IANS

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Twitter bans Russia-based Kaspersky Lab from buying ads

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Twitter bans Russia-based Kaspersky Lab from buying ads. Pixabay

Twitter has banned Russia-based cyber security firm Kaspersky Lab from advertising on its platform, stating that the company “operates using a business model that inherently conflicts with acceptable Twitter Ads business practices.”

In an open letter to Twitter CEO Jack Dorsey, Kaspersky Lab’s Founder Eugene Kaspersky has termed the move as “potential political censorship”.

Twitter icon.
Twitter bans ads. Pixabay

“At the end of January, Twitter unexpectedly informed us about an advertising ban on our official accounts where we announce new posts on our various blogs on cybersecurity (including, for example, Securelist and Kaspersky Daily) and inform users about new cyberthreats and what to do about them,” Eugene wrote on Friday.

“In a short letter from an unnamed Twitter employee, we were told that our company ‘operates using a business model that inherently conflicts with acceptable Twitter Ads business practices,'” he added.

Kaspersky Lab spent around $93,000 to promote its content on Twitter in 2017 and its India advertising share on Twitter was around $13,580.

“No matter how this situation develops, we won’t be doing any more advertising on Twitter this year. “The whole of the planned Twitter advertising budget for 2018 will instead be donated to the @EFF. They do a lot to fight censorship online,” Eugene tweeted on Saturday.

According to a report in Cyberscoop, a Twitter spokesperson pointed towards the September 2017 decree from US Department of Homeland Security (DHS) that ordered federal agencies to remove Kaspersky products from their networks.

Also Read: New algorithm may help locate fake Facebook and Twitter accounts

“Kaspersky Lab may remain an organic user on our platform, in accordance with the Twitter Rules,” a Twitter spokesperson told The Register. “Twitter is playing into the hands of cybercriminals when it hinders the delivery of important information on protection from cyberthreats,” Eugene said.

“The majority of our promoted content on Twitter has been about cybersafety and research and reports about the information security industry. We believe that this content brings value to a variety of Twitter users.”

“Twitter, if this is a matter of a decision being made in error, please openly admit this; people’d forgive you – everyone makes mistakes! I think that would be the only civilized way to quash any doubts about potential political censorship on Twitter,” Eugene said.

Twitter to soon release Snapchat like feature. VOA
Fake accounts on Twitter are many. VOA

The Kaspersky Lab founder said that more than two months have passed and the only reply he received from Twitter was the copy of the same boilerplate text.

“Accordingly, I’m forced to rely on another (less subtle but nevertheless oft and loudly declared) principle of Twitter’s – speaking truth to power – to share details of the matter with interested users and to publicly ask that you, dear Twitter executives, kindly be specific as to the reasoning behind this ban,” he said. IANS