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WhatsApp Announces ‘Startup India-Grand Challenge’

In India, 84 per cent of small and midsize business (SMBs) think that WhatsApp helps them communicate with customers, and 80 per cent of SMBs think that WhatsApp helps them grow their business

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WhatsApp working on fingerprint authentication for chats: Report. Pixabay

In an effort to encourage entrepreneurs and small businesses in India, Facebook-owned messaging app WhatsApp on Thursday announced the “Startup India-WhatsApp Grand Challenge”.

The top five start-ups will receive a total grant of $250,000, the company said in a statement.

“Ideas and business models capable of making a large-scale socio-economic impact and solve day-to-day problems have been invited to apply for the challenge by March 10,” said WhatsApp.

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WhatsApp on a smartphone device.

The messaging app, with 1 .3 billion global users and over 200 million users in India, has been working closely on its business platform for a year now.

Nearly one year after debuting the WhatsApp Business application, the app is now used by more than 5 million businesses monthly.

Also Read- Cryptominers: The Biggest Threat in Cyber World

In India, 84 per cent of small and midsize business (SMBs) think that WhatsApp helps them communicate with customers, and 80 per cent of SMBs think that WhatsApp helps them grow their business. (IANS)

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Whatsapp Launches 2nd Leg of ‘Share Joy, Not Rumours’ Education Campaign to Fight Fake News

The first phase of the campaign successfully reached hundreds of millions Indians in both rural and urban areas

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WhatsApp has made a series of changes, including labeling forwarded messages to inform users when they have received something not from their immediate contacts. Pixabay

Facebook-owned WhatsApp on Monday launched the second-leg of its “Share Joy, Not Rumours” education campaign to encourage the responsible use of its platform ahead of the Lok Sabha polls.

In addition to the earlier TV, print and radio ads, the new campaign would educate people on the controls available in WhatsApp so they are empowered to stop the spread of misinformation, the company said in a statement.

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The new campaign would educate people on the controls available in WhatsApp so they are empowered to stop the spread of misinformation. Pixabay

The first phase of the campaign successfully reached hundreds of millions Indians in both rural and urban areas, claimed the company, adding that the messaging platform is building on the campaign with a second round focused on supporting a safe election process.

“Proactively working with the Election Committee and local partners for a safe election is our top priority. Expanding our education campaign to help people easily identify and stop malicious messages is another step towards improving the safety of our users,” said Abhijit Bose, Head of India, WhatsApp.

WhatsApp’s digital literacy partners, including DEF and NASSCOM, would share these videos to grow awareness among the people while the print ads are aimed to act as reminders on how to spot, verify and stop sharing of misinformation that can cause harmful outcomes during the sensitive period of polling.

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The first phase of the campaign successfully reached hundreds of millions Indians in both rural and urban areas. Pixabay

ALSO READ: Whatsapp will Now Let Users Know How Many Times a Message has been Forwarded

Over the last several months, WhatsApp has made a series of changes, including labeling forwarded messages to inform users when they have received something not from their immediate contacts and set a limit on how forwarded messages can be sent. In addition, WhatsApp bans accounts that engage in unwanted automated activity.

WhatsApp, including other social media firms, will now have to process any request from the Election Commission of India to take down content within three hours during the 48-hour period before voting days. (IANS)