• Women who are compassionate are more likely to be favored by men than those who are attractive
• Banihal surveyed about 10,000 users of matchmaking site
• The proportion of men and women involved in the study conducted by Banihal constituted 60 per cent and 40 per cent respectively

Aug 29, 2017: According to a recent survey, women who are compassionate are more likely to be favored by men than those who are attractive. A neuroscience based support engine for finding partners, Banihal, surveyed about 10,000 users of matchmaking site, mentioned Newsx.

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The study indicated that approximately 27 per cent men consider kindness as the most welcoming characteristic in a woman, while only 6 percent attributed knowledge as the most notable feature of women. And 8 percent preferred beauty.

The proportion of men and women involved in the study conducted by Banihal constituted 60 per cent and 40 per cent respectively.

Bengaluru men favor independent and self-supporting girls as opposed to the men in Delhi and Mumbai with the proportion being 17:14:8 per cent sequentially.

The study further shows that 41 per cent Bengaluru women regard a friend as their role model in contrast to 34 per cent women in Delhi and Mumbai.

Ishdeep Sawhney, Co-founder, and CEO at Banihal said: "This study shows the changing mindset and preferences among modern Indians and how they are approaching matchmaking and matrimony with much more clarity of their preferences. At Banihal, we pride ourselves on being able to use such data and insights to simplify the matchmaking process and find the perfect match for a person".