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Most Positive Buzz In India Created By Google in 2018: Report

YouGov "BrandIndex" also revealed the brands that noted the greatest improvement to consumer perception in 2018. 

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The Google name is displayed outside the company's office in London, Britain. VOA

Google created the most positive buzz in India last year, follewed by Facebook-owned WhatsApp and Google-owned YouTube, international research firm YouGov said on Wednesday.

Google had a Buzz score of 57.2 points, WhatsApp 55.7 and YouTube 52.9 points in the “2018 YouGov BrandIndex Buzz Rankings” in India.

“In the age of digital natives, it is no surprise that the top 10 list has a dominance of technology brands. Noticeably, financial brands have recorded good improvement to their buzz score in the past year,” YouGov India General Manager Deepa Bhatia said in a statement.

Google
The Google logo is seen at a start-up campus in Paris, France, Feb. 15, 2018. VOA

YouGov “BrandIndex” measures the public’s perception of brands on a daily basis across a range of metrics.

The rankings are compiled using Buzz scores from the entire year’s worth of data. Buzz scores measure whether people have heard anything positive or negative about a brand during the previous two weeks.

“According to the rankings, we see a surge in the popularity of digital brands and social networks. While the top 3 is dominated by technology giants, social networks like Facebook and Instagram park themselves at nine and 10, respectively,” said the report.

MakeMyTrip was at fourth place, followed by Amazon at fifth spot.

Google, Berlin
Google CEO Sundar Pichai and Philipp Justus, Google Vice President for Central Europe and German-speaking Countries, chat behind a Google logo during the opening of a new Google office in Berlin, Germany, Jan. 22, 2019. VOA

Cab hailing services like Ola and Uber managed to stay in the limelight for a large part of the year and grabbed seventh and eighth position, respectively.

Also Read: YouTube Bans Dangerous, Harmful Pranks From its Platform

Food-delivery platform Swiggy landed at the sixth spot in the top 10 list.

YouGov “BrandIndex” also revealed the brands that noted the greatest improvement to consumer perception in 2018.

In India, Zomato is the “most improved” brand of the past year, followed by Instagram and Kotak Mahindra Bank. (IANS)

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Google To Stop Services For explorer Edition of Glass Soon

The latest update does not affect Glass Enterprise Edition devices, Google noted

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Google
Google said the latest update removes Glass connection to backend services. Pixabay

Google has announced that it will end support for the Explorer Edition of Glass in February 2020.

Google said that the wearable device is receiving a final update that needs to be installed manually.

“Glass Explorer Edition is receiving a final update that you will need to manually install. After February 25, 2020, this update removes the need and ability to use your Google account on Glass,” the tech major said in a statement.

According to Google’s statement, if you do not update the device, and you are currently signed in and using the device, it will continue to work, but mirror apps, like Gmail, YouTube and Hangouts, will no longer work.

Google
Google has announced that it will end support for the Explorer Edition of Glass in February 2020. Wikimedia Commons

Google said the latest update removes Glass connection to backend services.

ALSO READ: Climate Activists Unite and Support Greta Thunberg Against Her Climate Change Fight

After the final update, MyGlass app, which allows users to manage device settings, will also stop functioning. However, the users will still be able to pair it directly to their phones via Bluetooth.

The latest update does not affect Glass Enterprise Edition devices, Google noted. (IANS)